MacroSolve Launches DineInsight Powered by ReForm XT for Restaurant Industry

TULSA, OK, Nov 12 (MARKET WIRE) --
MacroSolve, Inc., (OTCBB: MCVE), announced today the launch of
DineInsight(TM), a solution designed for the restaurant industry that
allows restaurants to build and manage their own mobile applications.
This is the first in a series of industry-specific apps powered by ReForm
XT(TM).

DineInsight leverages the nearly ubiquitous use of smartphones to help
restaurant owners, operators, chains and franchising organizations brand
their own mobile app, gain critical customer insight, gather market
intelligence and directly target customers with incentives and other
promotional materials.

"DineInsight brings a completely new dimension to customer relations and
marketing in the restaurant industry. Based on the positive customer
feedback we've had from restaurants currently implementing DineInsight, we
believe this powerful mobile app will transform the way targeted
promotions, brand loyalty and customer patronage are driven and measured
in the restaurant industry," stated Jeff McMains, ReForm XT, VP.

Utilizing DineInsight, restaurant owners can now have their own branded
mobile app with customized content that can be managed and changed with
ease. Once downloaded for free from the iPhone app store, the app is used
by the store's customers to provide feedback and opinions. In return,
customers can receive special incentives, such as coupons, loyalty rewards
or insider news of special events. Unlike simple text messaging,
DineInsight can also be used to detail specials with text and images,
provide location maps, and any other information the restaurant wants to
promote.

Benefits of DineInsight include the ability to gather customer contact
information such as email and cell phone numbers, instant insight into
customer satisfaction, purchasing trends and customer patronage. Customer
contact information can be utilized for targeted marketing and other
promotions, as well as serving as a direct line of communication with the
customer.

"For MacroSolve, DineInsight further solidifies our position as the leader
in mobile apps for small and medium sized businesses, while also creating
deeper penetration for us within specific industry verticals, such as the
restaurant, retail and hospitality sectors," stated MacroSolve President
and CEO, Clint Parr.

DineInsight will be available on most BlackBerry and Windows Mobile
smartphones in the near future.

For more information please visit www.reformxt.com or www.goanyware.com.

About MacroSolve

MacroSolve, Inc. (OTCBB: MCVE) is a pioneer in delivering mobile solutions
to businesses and government. Founded in 1997, the company has an
extensive network including the top name brands in wireless hardware and
software as well as carriers. MacroSolve's mission is to deliver
innovative strategies that bring the buyers and sellers of mobile
technologies together in a way that creates bottom-line benefits to all
participants in its growing $100 billion target market. The company
operates through its subsidiaries including Anyware Mobile Solutions. For
more information, visit www.macrosolve.com or call 800-401-8740.

Safe Harbor Statement

This press release contains projections of future results and other
forward-looking statements that involve a number of risks and
uncertainties and are made pursuant to the Safe Harbor Provisions of the
Private Securities Litigation Reform Act of 1995. Important factors that
may cause actual results and outcomes to differ materially from those
contained in the projections and forward-looking statements included in
this press release are described in our publicly filed reports. Factors
that could cause these differences include, but are not limited to, the
acceptance of our products, lack of revenue growth, failure to realize
profitability, inability to raise capital and market conditions that
negatively affect the market price of our common stock. The Company
disclaims any responsibility to update any forward-looking statements.

Investor Contact:
Dilek Mir
(310) 591-5619
Email Contact

Company Contact:
April Sailsbury
(918) 388-3529
Email Contact

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