Maine Cottage Expands Offering in Outdoor Furniture and Announces a Series of New Product Introductions

Maine Cottage Expands Offering in Outdoor Furniture and Announces a Series of
New Product Introductions

YARMOUTH, Maine, Nov. 12 /PRNewswire/ -- Against a backdrop of bleakness in
home furnishings retail, Maine Cottage begins a series of cheerful new product
introductions with the addition of outdoor teak furniture to the company's
product offering. Over the next three months, the company, well-known for a
colorful aesthetic, will make significant product additions to complete a
"whole home" furnishings merchandising strategy.

(Photo: http://www.newscom.com/cgi-bin/prnh/20091112/NE09732 )

Maine Cottage is introducing teak outdoor furniture to its assortment of
exclusive home furnishings products. The new teak furniture includes dining
tables and chairs, a lounge chair, love seat and ottoman, coffee table and
side table to complement its colorful all weather wicker assortment and
exclusive Maine Cottage outdoor fabrics.

"We are broadening our product assortment to deliver the shopping experience
affluent consumers want," says Maine Cottage general manager David Petersen.
"Today's furniture shopper wants one-stop shopping including a full assortment
of complementary, customizable products for their entire home. They want
expert design advice and product information fully accessible in a catalog and
online. They want to be able to see every product in every color and fabric
it is offered in. They want to be able to see it in person. Maine Cottage has
all that."

In the next few months, Maine Cottage will be introducing additional new
products in wood dining room and family room furniture, wood bedroom
furniture, rattan furniture, and upholstery fabrics. The company is adding new
manufacturing partners to execute the strategy.

"Manufacturers are enthusiastic about working with our company because we have
the future business model of furniture retailing already in place," says
Petersen. "It didn't use to be this way. When times were good, we had to be
really creative to find good sources. Now all the factories are looking for
a non-traditional retail partner like Maine Cottage."

Maine Cottage designs and produces a comprehensive line of colorful coastal
home furnishings and retails its products through company stores in Yarmouth,
Maine, Charleston, South Carolina, and West Palm Beach, Florida, a
comprehensive catalog, and a fully e-commerce website at mainecottage.com

SOURCE Maine Cottage

David Petersen, Maine Cottage, david@mainecottage.com, +1-207-847-1227