Livestream Launches Free iPhone Service: Delivers 'One Click' Live Streaming to the iPhone

Livestream Launches Free iPhone Service: Delivers 'One Click' Live Streaming
to the iPhone
No need for iPhone users to download any application

NEW YORK, Nov. 12 /PRNewswire/ -- Livestream, the leading live Internet video
platform, today announced the immediate availability of its free service for
streaming live to the iPhone and iPod Touch.

Using Livestream Procaster, users can stream live from their webcam, video
camera or even broadcast their PC or Mac desktop. Livestream producers can
start streaming live to the addressable iPhone and iPod Touch audience over 3G
or Wi-Fi connections, with less than five minutes of setup.

Livestream is the first to offer a turn-key streaming service that uses the
new H.264 HTTP live streaming functionality included in the native QuickTime
player that Apple has pre-installed on the iPhone. This means that Livestream
producers do not need to obtain iPhone App Store approval to launch their own
iPhone live streaming channel, nor do their viewers need to install any
application. Streams are viewed using the iPhone's Safari browser.

Livestream has also provided a simple Representational State Transfer (REST)
API for developers to integrate live streaming into their own iPhone websites
or their own iPhone applications. Livestream Procaster includes a free
streaming encoder, which means that no third party application or license
needs to be purchased in order to stream live to the iPhone using Livestream.

"A key breakthrough is that the service doesn't require any proprietary player
or application to be installed on the iPhone. Producers are free to integrate
the iPhone live stream with their own website, iPhone portal or iPhone
application using the API provided," explained Livestream CEO and co-founder
Max Haot.

Streaming live to the iPhone requires less than five minutes to install.
Producers simply download and install Livestream Procaster for the PC or Mac
from www.livestream.com/procaster, connect their video camera or webcam,
select iPhone 3G Quality, and press Go Live. User can view the live streams on
their iPhone or iPod Touch by pointing their Safari browser to the channel
they want to view at iphone.livestream.com.

Livestream will first use this new feature at NewTeeVee Live, the conference
for online video influencers being held on Nov. 13 in San Francisco. Viewers
can watch it live at iphone.livestream.com.

To get started or for more information visit www.livestream.com/iphone or
http://www.youtube.com/watch?v=Vz34SDuq-ls.

About Livestream
Livestream (www.livestream.com - formerly Mogulus) provides everything needed
to easily webcast live, build an engaged audience and monetize these efforts.
Founded in 2007, the company is based in New York and includes Gannett Co. as
a minority shareholder and investor.

Producers can use Livestream to create live, linear and on-demand Internet
television to broadcast anywhere on the Web through a single embeddable player
widget. The service comes in two flavors: Free (ad-supported) and Premium
(ad-free, white-label, higher-quality). Unique features include the ability to
mix multiple live cameras, overlay graphics, and desktop streaming with 3D
effects.

MEDIA CONTACT:
Sue Huss, for Livestream
sue.huss@comunicano.com
619-379-4396

SOURCE Livestream

Sue Huss, for Livestream, sue.huss@comunicano.com, +1-619-379-4396