ImpreMedia and AOL Latino Announce Alliance for Content Exchange

NEW YORK--(Business Wire)--
AOL Latino, http://www.aollatino.com, AOL`s leading bilingual portal for U.S.
Hispanics, and impreMedia (http://www.impre.com), the nation`s No.1
Spanish-language online and print news publisher, announced an agreement to
share content, in order to benefit Spanish speaking Internet users.

The agreement establishes that both companies, which are widely accepted by
Latino cybernauts, will share content in two areas in particular: impreMedia,
with an ample base of news coverage in the main cities with Hispanic presence in
the United States, will provide news content to AOL Latino, which includes
breaking news stories, analysis of the most recent local events and human
interest stories, among others.

On the other hand, AOL Latino will provide its content in the lifestyle area,
which includes fashion, beauty, family issues and others.

In order to channel this content exchange and put it to the user`s disposition
in the easiest and most accessible way, impreMedia and AOL Latino will use their
respective widgets for News and Life & Style content. That technological
exchange will enrich the respective content platforms of both portals, in an
attractive and comfortable way, for the enjoyment of Spanish speakers, who
prefer to calm their thirst for up-to-date information via the Internet.

"The interactive exchange of digital content between the impreMedia chain and
AOL Latino reinforces our mission of bringing the best news and information to
the Latin community in the United States," said Arturo Duran, CEO of impreMedia
Digital. "We consider this alliance an innovative step toward the development of
digital media because both companies will strengthen their presence in
electronic outlets across the country to increase the amount of exclusive news
content Spanish speakers have available to them."

"With AOL Latino`s expansive national reach, working with impreMedia is a
perfect match as their expertise is in reporting on what is happening in Latino
communities across the United States at the grassroots level," said Miguel
Ferrer, Director of AOL Latino. "By reporting on issues that are of importance
to Latino communities, our partnership will provide outlets for all consumers to
visit while also sparking debate and action. We believe that together,
ImpreMedia and AOL Latino can best empower millions of U.S. Hispanics to
understand the issues and get involved."

The ample base of impreMedia users include the digital versions of the following
newspapers: La Opinión in Los Angeles, El Diario in New York, La Raza in
Chicago, La Prensa in Orlando, El Mensajero in San Francisco and Rumbo in
Houston, as well as its portal www.impre.com.

AOL Latino offers comprehensive Spanish language products and services including
free email and instant messaging. The service also offers U.S. and Latin
American news, financial tools, the latest in music and entertainment, personal
finance, sports, fashion and beauty, as well as access to all the existing
content available on AOL, http://www.aol.com.

About impreMedia

ImpreMedia is the No. 1 Hispanic News and Information Company in the U.S. in
Online and Print. ImpreMedia's multi-platform offerings range from Online to
Video, Mobile and Print and encompass 27 properties, including the portal
http://www.impre.com and its McClatchy partners. 30% of all U.S. Hispanic adults
use an impreMedia product. The company is also the nation's largest Hispanic
newspaper publisher with newspapers in the top 7 U.S. Hispanic markets, reaching
16 markets total that represent 63% of the U.S. Hispanic population. Its leading
publications include La Opinión in Los Angeles and El Diario La Prensa in New
York. For more information, visit: http://www.impremedia.com.

ImpreMedia portals and publication websites are: www.impre.com,
www.imprerewards.com, www.lavibra.com, www.impreautos.com, www.laopinion.com,
www.eldiariony.com, www.hoynyc.com, www.laraza.com, www.laprensafl.com,
www.elmensajero.com, www.rumbonet.com, www.vistamagazine.com, and
www.contigola.com.

About AOL

AOL is a leading global Web services company with an extensive suite of brands
and offerings and a substantial worldwide audience. AOL`s business spans online
content, products and services that the company offers to consumers, publishers
and advertisers. AOL is focused on attracting and engaging consumers and
providing valuable online advertising services on both AOL`s owned and operated
properties and third-party websites. In addition, AOL operates one of the
largest Internet subscription access services in the United States, which serves
as a valuable distribution channel for AOL`s consumer offerings. AOL LLC is a
wholly owned subsidiary of Time Warner Inc. with employees in 18 countries
across the globe.

AOL Corporate Communications
Diedre Ayers, Communications Manager
212-652-6355
diedre.ayers@corp.aol.com
or
impreMedia Digital
Soizic Sacrez, Director of Marketing
212-807-4611
soizic.sacrez@impremedia.com

Copyright Business Wire 2009