ARKRAY, Inc. Launches New and Improved Assure(R) Pro Blood Glucose Monitoring Test Strips

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Thu Nov 12, 2009 12:45pm EST

ARKRAY, Inc. Launches New and Improved Assure(R) Pro Blood Glucose Monitoring
Test Strips




EDINA, Minn., Nov. 12 /PRNewswire/ -- ARKRAY, Inc., the world's 5th largest
manufacturer of diabetes self-monitoring systems, today announced the launch
of a new and improved Assure Pro Blood Glucose Monitoring Test Strip.  

The Assure Pro Blood Glucose Monitoring System is uniquely designed for long
term care and multi-resident use settings.  Feature loaded, the Assure Pro
meter helps facilities meet state regulatory standards and provide better
resident care.

The new Assure Pro Test Strips require 50% less blood, reducing the sample
size from 1 microliter to only 0.5 microliters.  The new test strips also
exceed the FDA's proposed heightened accuracy guidelines.  In a recent
clinical study, 100% of result fall within 15% of a lab result and 98% fall
within 10%*.  All Assure blood glucose monitoring systems utilize glucose
oxidase (GO) strip chemistry, which is not affected by interferences that
cause testing errors in other common test strips.

"We are extremely excited to launch this new high accuracy test strip for our
multi-resident use system," said Richard Slouffman, Field Vice President-LTC. 
"With over 50% market share in long term care, it is important for us to
continue to deliver products that meet or exceed standards, ensuring that
facilities can deliver the best possible care for their residents."

Assure Blood Glucose Meters are backed by the Assure® Brilliance program - a
comprehensive service program from the leaders of diabetes management in long
term care.  Assure Brilliance provides customer service, on-site training,
QA/QC guidance, diabetes F-Tag advice for LTC, a quarterly newsletter, online
CE programs, and more to help facilities manage complex diabetes care in their
facilities.

About ARKRAY USA - ARKRAY manufactures and distributes high-quality,
cost-effective products that are simple, convenient, and easy-to-use,
including blood glucose meters, test strips, safety lancets, and urine
chemistry. ARKRAY invests heavily in R&D and has a strong commitment to
high-quality products. For patients, this means access to cutting-edge,
reliable products without sacrificing quality, and exceptional customer
service.

For more information: www.assureusa.com

*Based on ISO 15197 requirements for blood glucose testing. Data from
product's 510(k) for values greater than or equal to 75 mg/dL.



SOURCE  ARKRAY USA

Sarah Zook of ARKRAY USA, +1-952-646-3226, zooks@arkrayusa.com
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