NEW Online Resources for Shoppers

* Reuters is not responsible for the content in this press release.

Thu Nov 12, 2009 1:14pm EST

N.E.W. Customer Service Companies Inc. Launches Blog, Website and Social Media
Tools to Help Consumers Stay Informed and Shop Smart
STERLING, Va.--(Business Wire)--
N.E.W. Customer Service Companies Inc. (NEW) has launched a series of new online
information resources for consumers seeking shopping tips and troubleshooting
advice on popular consumer electronics and other items. 

This week, the company launched Savvy Shopper
(http://www.thesavvyshopperblog.com), a consumer-focused advice blog, and a new
corporate website (http://www.newcorp.com) that features a consumer section
loaded with helpful information about service contracts, manufacturer
warranties, shopping advice and more. 

"We understand that consumers want to save money, need information fast, and
don`t want their daily routines interrupted," said Jamie Breneman, NEW marketing
director and Savvy Shopper blog contributor. "And after 26 years of working with
the world`s leading retailers to help millions of their customers with product
repair, replacement, and product support, we have some valuable insight to share
with consumers, and these tools will help us directly educate them in new ways."


Through the Savvy Shopper blog, Breneman, joined by Bill Maddox, NEW`s vice
president of service management, and other subject-matter experts at NEW, will
share information and advice for readers on many topics. Subjects will include
holiday shopping tips, retail and industry trends, and product care and
troubleshooting for items about which NEW`s customer-care team receives the most
calls. 

"Our goal," said Maddox, "is to help blog readers gain knowledge about ways to
prolong the life, use and enjoyment of their favorite and most relied-upon
products, while also getting some tips that will help them ask the right
questions when buying items in the future." 

The consumer section of NEW`s website includes tips and useful information about
service contracts, addresses frequently asked questions and provides links to
consumer news. Visitors will learn the differences between manufacturer
warranties and extended service contracts, as well as learn the truth about
common extended service contract myths. 

Earlier this fall, the company established several Facebook fan pages to enhance
communications with consumers, employees, the industry and the general public,
along with corresponding Twitter accounts. In addition to providing educational
information about the evolution of extended service contracts, the tools will
provide online readers and buyers with helpful shopping tips and troubleshooting
advice for the most popular consumer products, including electronics, appliances
and sporting goods. 

NEW`s corporate Facebook page offers updates about the company`s innovations,
achievements and partnerships with retailers and manufacturers. An NEW careers
Facebook page was created to support recruiting efforts and inform the public
about job fairs, call center openings and NEW`s Work-at-Home program, as well as
its community involvement and corporate culture. The Facebook fan page dedicated
to EcoNEW, NEW`s online electronics recycling and trade-in program, offers
information about green trends affecting consumer electronics and updates about
the program`s growth. Each of these groups has a Twitter account that can be
followed @NEWCorpTweets, @NEWCorpCareers and @ecoNEW. 

About N.E.W. Customer Service Companies Inc. (NEW)

NEW is the leading provider of extended service contracts, buyer protection
services and product support, providing coverage to more than 150 million
consumers. Founded in 1983, NEW offers retailers and manufacturers innovative,
customizable solutions for the delivery of customer service and support
throughout the consumer ownership experience. NEW`s services provide revenue
opportunities while building customer loyalty at every touch point - from
purchase through trade-in to next purchase. Based in Sterling, Va., NEW operates
10 U.S.-based call centers and 11 work-at-home locations supported by a team of
more than 5,800 employees. For more information, please visit NEW at
www.newcorp.com or call 1-800 WHAT`S NEW (1-800-942-8763).

Focused Image (for NEW)
Shannon Joyce, 703-739-8803, ext. 131
sjoyce@focusedimage.com

Copyright Business Wire 2009

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