Full-Service Interactive Agency LBi Atlanta Recognized by Microsoft and FWA

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Thu Nov 12, 2009 1:36pm EST

  STOCKHOLM, SWEDEN and AMSTERDAM, THE NETHERLANDS, Nov
12 (MARKET WIRE) -- 
LBi Atlanta, a full-service interactive agency that provides clients with
a one-stop solution for all of their online marketing needs
(www.lbiatlanta.com) today announced that it has been recognized by
Microsoft and the Favourite Websites Awards, for its creative and
technology innovation.

    In a case study recently published on Microsoft.com, Microsoft outlined
LBi Atlanta's technology solution that the agency produced on behalf of
its client, Newell Rubbermaid, a global manufacturer of consumer brands
such as Sharpie, Rubbermaid, Calphalon, among others. LBi Atlanta was
selected by Newell Rubbermaid to develop its enterprise eBusiness
platform using Microsoft technologies: Sharepoint 2007, Commerce Server
2007, and BizTalk for integrations. The result is a single, scalable,
flexible platform upon which all Newell Rubbermaid brand sites will be
based. In addition, LBi Atlanta is creating the brand sites for such
Newell Rubbermaid brands as Rubbermaid.com, Gracobaby.com, Dymo, com and
Calphalon.com -- all using Microsoft's suite of technology solutions. The
Microsoft case study can be viewed at:
http://www.microsoft.com/casestudies/casestudy.aspx?casestudyid=4000005682

    LBi Atlanta was also cited for its innovative creative and design work for
its own website (www.lbiatlanta.com) by the Favourite Website Awards. The
FWA is an international industry recognized award program established in
2000, showcasing websites that use cutting edge technology together with
inspirational ideas. The FWA generates approximately 2.8 million unique
visitors per day, and announced that www.lbiatlanta.com will be its site
of the day on November 14th, 2009. The site features a unique navigational
system using Flash Actionscript 3 and Papervision technologies. The
Favourite Website Awards can be viewed at www.thefwa.com.

    Joe Schab, LBi Atlanta's CEO and Managing Director said: "We are honored
to be recognized by Microsoft and the FWA. As a global marketing and
technology agency we strive each day to produce creative marketing
campaigns supported by innovative technology solutions that drive
measurable business value for our clients. That Newell Rubbermaid came to
work with us on their eBusiness platform and brand websites is a
privilege, but also a testament to our growing stature as a leading
digital marketing and technology agency."

    About LBi:

    LBi is a global digital marketing and technology agency, blending insight,
creativity and expertise to solve business problems. The largest genuinely
full service agency of its kind in Europe, LBi provides the full range of
digital capabilities, including digital strategy, branded content, service
design, media, CRM, technology, managed hosting and support services. The
Company employs approximately 1,400 professionals located primarily in the
major European, American and Asian business centers; such as Amsterdam,
Atlanta, Berlin, Brussels, London, Milan, Mumbai, New York, Paris and
Stockholm. LBi is listed on Nasdaq OMX in Stockholm and NYSE Euronext in
Amsterdam (symbol: LBI). www.lbi.com

    

For further information please contact:
Mike Gelfond
Vice President, Client Development
LBi Atlanta
+1 404 267 7616
mike.gelfond@lbi.com

Sarah Van Praagh
Head of PR
LBi UK
+44 20 7063 6141
sarah.vanpraagh@lbi.com

Eva Ottosson
Group Communications Manager
LBI International AB
+46 709 41 21 40
eva.ottosson@lbi.com

Copyright 2009, Market Wire, All rights reserved.

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