MedPage Today(R) Strikes Gold in 2009 eHealthcare Leadership Awards

* Reuters is not responsible for the content in this press release.

Thu Nov 12, 2009 4:34pm EST

LITTLE FALLS, N.J., Nov. 12 /PRNewswire/ -- For the third consecutive year,
MedPage Today, LLC (www.MedPageToday.com), has won a top honor in the annual
eHealthcare Leadership Awards competition, the largest web-oriented awards
program focused exclusively on healthcare.

MedPage Today received the 2009 Gold Award as Best Overall Internet Site --
Physician/Clinician-Focused Site, earning recognition for exceptional delivery
of strong health content, interactivity, medical care support, integration
with the organization's operations, web design, and ease of navigation. 

MedPage Today provides real-time, 24/7, medical news coverage and continuing
medical education credit for physicians and other clinicians.

This is the third consecutive eHealthcare Award for MedPage Today, all
recognizing excellence in the category of websites targeting a medical or
other healthcare professional audience. Last year, MedPage Today received a
Platinum Award for Best Health/Healthcare Content --
Physician/Clinician-Focused Site, and, in 2007, the company earned a Gold
Award in the same category.

"In order to succeed in the extremely competitive and dynamic healthcare
information arena, it is crucial that your website deliver timely, accurate,
relevant, and easily accessible content for your audience. The MedPage Today
team consistently goes above and beyond the call of duty to produce our
outstanding website, so earning the Gold Award as best overall
clinician-focused website is a well-deserved validation of their efforts,"
said Robert Stern, CEO and President. 

"It is also especially satisfying that MedPage Today, which has been in
business only since March 2005, has received three best-in-class website
awards from eHealthcare in the last three years," Stern added. "Looking ahead,
to maintain this standard of excellence, we are continually working to improve
our online capabilities and develop new applications for mobile and other
portable devices to ensure that clinicians can immediately access the medical
information and news they need to help them positively impact patient care."

The eHealthcare Leadership Award program, now in its tenth year, is conducted
by eHealthcare Strategy & Trends (www.strategichealthcare.com), a leading
Internet publication and online healthcare marketing resource. More than 1,100
healthcare organizations, online healthcare companies, pharmaceutical firms,
and business-improvement sites submitted entries for the 2009 program. An
independent panel of judges evaluated all website submissions in 12 distinct
categories, rating them according to standards of Internet excellence and how
they rank alongside other entrants of comparable type, size, and resources.
The winners were announced at the Thirteenth Annual Healthcare Internet
Conference, held November 2-4, 2009, in Las Vegas, Nevada.

About MedPage Today

MedPage Today is the only service for physicians that provides a clinical
perspective on the breaking medical news that their patients are reading.
Co-developed by MedPage Today and The University of Pennsylvania School of
Medicine, Office of Continuing Medical Education, each article alerts
clinicians to breaking medical news, with summaries and actionable information
enabling them to better understand the implications.

Physicians and other healthcare professionals may also receive Continuing
Medical Education (CME) credits at no cost by completing these educational
programs. CME is required of physicians in approximately 30 states, and
utilization of electronic CME is growing at an estimated 80% annual rate.

More information is available at www.medpagetoday.com. MedPage Today is
"PUTTING BREAKING NEWS INTO PRACTICE®."

MEDPAGE TODAY, EXPERT PATIENT, MEDPAGE TODAY MOBILE, ADD YOUR KNOWLEDGE,
PUTTING BREAKING MEDICAL NEWS INTO PRACTICE, and TEACHING BRIEF are registered
trademarks of MedPage Today, LLC.

MEDPAGE TODAY, PUTTING BREAKING NEWS INTO PRACTICE, and TEACHING BRIEF are
registered trademarks of MedPage Today, LLC.



SOURCE  MedPage Today

Robert Stern, President and CEO, +1-973-890-0985 x 121,
r.stern@medpagetoday.com
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