BRIEF-Thai BEC World sees 2010 advertising revenue up 5 pct

BANGKOK | Tue Feb 2, 2010 1:56am EST

BANGKOK Feb 2 (Reuters) - Thailand's BEC World PCL BEC.BK:

* 2010 advertising revenue seen up at least 5 pct, in line with industry. The expected single-digit growth compares with double-digit growth in the past 4-5 years. Advertising revenue accounts for about 90 pct of total revenue

* Plans to raise its advertising fees in both prime-time and non-prime-time programming by an average 10 pct in Q3

* Considering plans to open 3-4 new satellite television channels in 2010

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