Google working with Intel, Sony on TV project: report

SAN FRANCISCO Wed Mar 17, 2010 9:52pm EDT

The Google logo is shown prior to the unveiling of the Nexus One Android smartphone, the first mobile phone the internet company will sell directly to consumers, during a news conference at Google headquarters in Mountain View, California in this January 5, 2010 file photo. REUTERS/Robert Galbraith

The Google logo is shown prior to the unveiling of the Nexus One Android smartphone, the first mobile phone the internet company will sell directly to consumers, during a news conference at Google headquarters in Mountain View, California in this January 5, 2010 file photo.

Credit: Reuters/Robert Galbraith

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SAN FRANCISCO (Reuters) - Google Inc is working with Intel Corp and Sony Corp to develop a new class of Internet-enabled televisions and set top boxes, according to a media report.

The effort, known as Google TV, has been under way for several months and is based on Google's Android software which is currently available in certain smartphones, according to a report in the New York Times on Wednesday citing people with knowledge of the project.

Logitech International is also involved and is developing peripheral devices, such as a tiny keyboard.

According to the report, the partners hope to make it easy for consumers to use Web applications like Twitter on their TVs and to entice software developers to create new applications to run on Google TV.

Google has begun testing the set top box technology with Dish Network, the Times said.

Representatives from Google, Intel and Sony were not immediately available for comment. A Logitech spokeswoman said the company did not have any comment.

(Reporting by Alexei Oreskovic; Editing by Bernard Orr)

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Comments (3)
zjdsh wrote:
Yeah. I love google. Someday I can watch GOOGLE TV . That is funny.

Mar 17, 2010 10:47pm EDT  --  Report as abuse
tangogo68 wrote:
I suppose the next logical steps would include Google Food, Google Clothes, Google Homes and Google Prisons — even Hitler had less ambitions to dominate the world than this corporation apparently harbors.

Mar 17, 2010 11:43pm EDT  --  Report as abuse
fhil wrote:
Google is just plugging a hole in our entertainment experience that’s been glaringly obvious for a very long time. The incumbents should feel embarrassed – one of the aforementioned partners already has all the pieces…what on earth have they been waiting for.

If it take a bit of Google’s secret sauce to bring this to life then so be it – I think the consumer will be the real winner. Hey, they made sense of the web didn’t they?

Mar 18, 2010 12:52pm EDT  --  Report as abuse
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