Brightidea Partners With Crowdcast to Bring Best-in-Class Prediction Market Solutions to Enterprise Innovation

SAN FRANCISCO, CA, Apr 06 (MARKET WIRE) --
Brightidea, the leader in on-demand innovation management solutions,
today announced its partnership with Crowdcast, the leading provider of
collective intelligence and prediction market solutions. This partnership
will increase the competitive advantage of Brightidea's customers by
providing better decision-making tools that leverage Brightidea's
expertise in idea management with Crowdcast best-in-class prediction
market solutions, which combine to form the most comprehensive, powerful
set of innovation management tools available.

Matthew Greeley, CEO of Brightidea, stated, "Our partnership with
Crowdcast combines the top solutions in two areas of business management,
innovation and prediction markets. We are constantly looking to partner
with the best in order to add value to our existing suite of products,
and allow our customers to better manage knowledge and make superior
business decisions."

Crowdcast is a crowd forecasting solution that enables companies to
understand the true state of their businesses by tapping the wisdom of
their employees and partners. For the participants, it's like a game,
where they are rewarded for accurately forecasting key events and
metrics. For executives, Crowdcast presents a rich source of unbiased
insight about what is most likely to happen.

"Brightidea and Crowdcast are complimentary solutions that will help
companies move seamlessly straight from ideation to execution," said Mat
Fogarty, CEO of Crowdcast. "We can now help companies collect and
prioritize innovative concepts and provide the forecasting metrics that
help them execute concrete ideas."

The partnership fully integrates Crowdcast with Brightidea's full suite
of innovation solutions, arming management with quantifiable hard data
that gives predictions on important ranking metrics such as revenue
potential, market penetration, overall likelihood of success, on a single
idea or by groups of ideas and campaigns.

This announcement comes shortly after the launch of Crowdcast's new
executive enterprise-level dashboard that allows a company to track
predictions and compare them against official corporate targets. To learn
more about how Brightidea integrates with Crowdcast, please contact a
Brightidea Representative.

About Brightidea
Brightidea is the market leader in On-Demand
Innovation Management. Over 300 businesses around the world use its
Software-as-a-Service suite to transform their employee, partner and
customer ideas into a reality. The Brightidea platform is a flexible,
scalable, and standards-based system that provides end-to-end tracking of
the innovation process from concept to realization. The company's
software has been successfully deployed at: Adobe, Bosch, Cisco,
Harley-Davidson, Experian, Emerson, British Telecom, Bristol-Myers
Squibb, Honeywell, among others. Founded in 1999, Brightidea is closely
held and headquartered in San Francisco, CA. For more information, please
visit www.brightidea.com.

Copyright (c) 2010 Brightidea, Inc. All rights reserved. Brightidea and
the "Power of Innovation" logo are registered trademarks of Brightidea,
Inc., and Brightidea owns other registered and unregistered trademarks.
Other names used herein may be trademarks of their respective owners.

About Crowdcast
Crowdcast is the leading provider of collective
intelligence solutions that help companies make better-informed
decisions. Through its patented knowledge aggregation platform, Crowdcast
allows stakeholders to harness the knowledge of employees, customers, and
partners and translate it into accurate and insightful business
forecasts. Fortune 1000 companies rely on Crowdcast to improve project
and portfolio management and to uncover and mitigate strategic risk. For
more information, visit http://www.crowdcast.com.

Follow Crowdcast on Twitter: http://twitter.com/crowdcastinc
Read the
Crowdcast blog: http://crowdcast.com/blog/

Media Contacts:
Janelle Noble
Brightidea Inc.
(646) 502-7916
Email Contact

Copyright 2010, Market Wire, All rights reserved.

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