SelectMinds Launches Community Engagement Manager Services
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NEW YORK, NY, Apr 06 (MARKET WIRE) --
SelectMinds, a provider of Software-as-a-Service (SaaS) referral
technologies, today announced the availability of Community Engagement
Manager Services to provide clients with the expertise and support needed
to drive the growth, registration and retention of customers' online
communities. SelectMinds Community Engagement Managers assist clients
with creating and managing content, internal and external communications
strategy, usability tactics and reporting. Clients including Hewitt
Associates and Intuit Inc. are utilizing SelectMinds Community Engagement
Managers to strengthen their alumni networks and direct community members
to the most relevant and useful information within the network.
"Everyone wants to crack the social-networking-for-business code, harness
the power of online networks and bring that value back to their company.
However, employees tasked with managing online networks can often find
themselves overwhelmed as they try to track activity levels on multiple
external and internal networks," said Anne Berkowitch, CEO, SelectMinds.
"We want to alleviate the challenges our customers run into as they wrap
their heads around new online channels or hit a block providing
compelling, new content to members. Our Community Managers are fully
versed in social media tools, public online networks and the SelectMinds
platform where all of these communities are combined in a secure
corporate environment."
Successfully integrating public social networks such as LinkedIn, Twitter
or Facebook, with internal, secured online talent communities is a key
component of online community management. SelectMinds understands it is
often difficult to find the right internal person with the bandwidth to
manage and extract business value from their online communities. Driven
by customer demand, SelectMinds Community Engagement Manager Services
offload the challenges of ensuring a steady stream of fresh and useful
content, while driving engagement and optimizing how members are using
the network. Furthermore, the community engagement managers provide the
domain expertise needed to increase site usage among key audiences to
analyze the network's strength and weaknesses and adjust accordingly.
In an effort to better manage the growing community whose membership has
doubled year over year, one client enlisted SelectMinds Community
Engagement Services in late 2009. Through initiatives including better
and more frequent communications to the right, targeted audiences,
results show a 200% increase in unique logins, 400% increase in jobs
viewed, 170% increase in directory searches, 200% increase in forum
traffic and 65% increase in profile updates.
Through its customer deployments, SelectMinds continues to see that
well-managed online communities that are frequently updated with fresh
content are positively impacted in terms of network engagement and
registration. SelectMinds' Community Engagement Manager Services provides
customers with the support they need to better manage and maintain
activity levels on their online networks, which drives growth and
adoption. To learn more about SelectMinds and the new Community
Engagement Manager Services, please visit www.SelectMinds.com.
About SelectMinds
SelectMinds delivers Software-as-a-Service referral
technologies that help companies leverage employees and alumni as
referrers of talent and new business. SelectMinds integrates the reach of
social media with the power of a secure online community to build
connections among alumni, current employees, retirees or diversity groups
and utilize those connections to drive business goals including
recruitment, new business development and brand management. SelectMinds
clients include J.P. Morgan, ADP, IBM, Lockheed Martin, Latham & Watkins,
Schlumberger, and Deloitte. For more information, visit
www.selectminds.com.
Press Contact:
Maria Marasco
Vice President, Marketing
SelectMinds, Inc.
646-722-6017
maria.marasco@selectminds.com
Copyright 2010, Market Wire, All rights reserved.
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