Vistaprint and USA Water Polo Announce Partnership

* Reuters is not responsible for the content in this press release.

Thu Apr 22, 2010 8:55am EDT

  LEXINGTON, MA, Apr 22 (MARKET WIRE) -- 
Vistaprint USA, Incorporated, a wholly-owned subsidiary of Vistaprint
N.V. (NASDAQ: VPRT), the company that provides high impact personalized
products for small businesses and the home, today announced a joint
marketing relationship with USA Water Polo (USAWP), the Olympic National
Governing Body for water polo in the United States. The relationship will
allow USAWP and Vistaprint to offer high-quality printed products and
services to more than 500 member clubs across the country. A co-branded
website will offer custom content specific to USAWP, allowing consistent
branding across mediums and promotion of events and tournaments
throughout the year. 

    As part of the relationship Vistaprint has also agreed to sponsor USAWP
and underwrite a portion of its marketing efforts in 2010 by providing
USAWP with free Vistaprint products that will allow USAWP to promote its
events more effectively -- including its recently launched Splashball(TM)
initiative for 5 to 9 year olds and its Olympic teams -- on a national
level, helping drive interest, participation, and attendance.

    Through Vistaprint's Business Solutions platform, USAWP club
administrators can log onto a specialized co-branded website to create
custom printed products like business cards, banners, posters, and
brochures that maintain the overall look and feel of the USA Water Polo
brand. Products are discounted for club administrators and can be
received in as little as three business days.

    "In talking to USA Water Polo regarding its needs for consistently
branded marketing materials that would be accessible by local clubs, it
became apparent that our Business Solutions platform was a perfect fit,"
said Karen O'Connor, director of solutions development at Vistaprint.
"They have been a great partner to work with and we're excited to see the
results. We also look forward to seeing what kind of impact sponsoring
such a great organization will have on our brand awareness." 

    "We're an organization that is working hard to grow our sport, from the
youth level all the way up to the US National team," said Chief Marketing
Officer for USA Water Polo, Inc., Jennifer Rottenberg. "We needed a
partner who would enable our local clubs to quickly and easily access
high-quality marketing materials they could use in everyday promotions,
and Vistaprint provided the solution we needed." 

    About USA Water Polo 
 USA Water Polo, Inc. is the national governing
body for water polo in America, overseeing our United States Olympic
program as well as 20 different championship events annually, such as
Junior Olympics and Masters Championships. With more than 30,000 members,
USAWP is also the sanctioning authority for more than 500 tournaments
nationwide. USAWP is committed to the development of the sport
nationally. It fosters grass-roots expansion of the sport, providing a
national system of affiliated clubs, certified coaches and officials.

    About Vistaprint
 Vistaprint N.V. (NASDAQ: VPRT) provides more than 8
million small businesses and consumers annually with the easiest way to
make an impression at the best price. With a unique business model
supported by proprietary technologies, high-volume production facilities,
and direct marketing expertise, Vistaprint offers a wide variety of
products for both small businesses and the home. Options range from
business cards, brochures and websites to invitations, thank you notes,
calendars and more. A global company, Vistaprint employs more than 1,950
people, operates 20 localized websites and ships to more than 120
countries around the world. Vistaprint's broad range of products and
services are easy to access online, 24 hours a day, at
www.Vistaprint.com, and are satisfaction guaranteed. 

    Vistaprint and the Vistaprint logo are trademarks of Vistaprint N.V. or
its subsidiaries. All other brand and product names appearing on this
announcement may be trademarks or registered trademarks of their
respective holders.

    

Jason Keith/Jeff Esposito
Vistaprint
781-652-6444
publicrelations@Vistaprint.com

Copyright 2010, Market Wire, All rights reserved.

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