Navmii GPS Live by DataArt: iPhone Navigation App Hits Europe for $5 Per Country

* Reuters is not responsible for the content in this press release.

Thu Apr 22, 2010 9:15am EDT

NEW YORK--(Business Wire)--
DataArt, a high-end software development company with headquarters in New York
and R&D centers in Eastern Europe, helped Navmii, a leading satellite navigation
company in the UK, to integrate with digital map provider AND, allowing for
radical new pricing of a fully functioning GPS Navigation applications for
iPhone. 

The integration of Automotive Navigation Data (AND) into existing Navmii mobile
application, implemented by DataArt, gave birth to a new iteration of GPS
Navigation application for iPhone available for a fraction of the cost of other
GPS applications. Currently available for France, Spain, Germany and The
Netherlands, at €3.99 per country, Navmii GPS Live will be rolled out to all
continental European countries within months, with the U.S. soon thereafter. 

Navmii GPS Live is a fully functioning suite of GPS Navigation applications for
the iPhone. Users can search for an address by city, street, house or postcode
and be instantly routed there with voiced directions. Navmii also provides live
search for local facilities with integrated Microsoft Bing search, and voice
directions and menus in local language. 

"Outside of a GPS manufacturer, it`s very hard - and rare - to find the type of
technical expertise in an outsourcing company that`s needed for this type of
application," said Peter Atalla, CEO of Navmii. "DataArt`s deep expertise in
both navigation and LBS technologies made them a natural choice. We`ve have
consistently been impressed with the level of innovation and rapid delivery at
DataArt." 

DataArt had originally matched Navmii software with PosiMotion`s G-Fi mobile
network / GPS router to develop the application. The application uses G-Fi`s
satellite GPS for more accurate positioning than standard cellular or Bluetooth
triangulation, and now has integrated AND digital maps. 

About DataArt:

DataArt (www.dataart.com) is a high-end software development company with
industry-specific expertise in financial technology, telecom, online travel and
mobile solutions. DataArt specializes in enterprise application development,
system integration and business automation tools. In 2006-2009, DataArt was
named one of the world's top emerging outsourcing providers by BusinessWeek,
Global Services 100 and IAOP. Headquartered in New York City, DataArt runs four
R&D centers in Russia and the Ukraine and maintains offices in London, UK.

DataArt
Juliana Allen, +1-617-960-9857
media@dataart.com



Copyright Business Wire 2010

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