Virgin Media Rolls Out TOA Solution to Further Enhance Customer Service

LONDON, Apr 22 (MARKET WIRE) --
TOA Technologies and Virgin Media today announced the deployment of TOA
Technologies' Software-as-a Service (SaaS) mobile workforce management
solution to over 1000 field engineers responsible for home repairs. As
part of a five-year commitment, Virgin Media is seeking to introduce more
efficient and accurate management of its field force through better
visibility and accurate scheduling of engineer visits. The ultimate goal
is to improve customer satisfaction by narrowing customer appointment
windows.

Paul Buttery, Chief Customer and Networks Officer of Virgin Media, said,
"The TOA solution helps us to continue improving our customers'
experience and give us the scope to improve the working day of our
technicians by giving them tighter routes with less travel time. We
challenged TOA to integrate into our complex IT architecture and deploy
across our large user base in record time and they have clearly
delivered."

TOA successfully delivered its mobile workforce management platform to
Virgin Media in just six months -- a record time.

TOA's customer-centric SaaS solution employs its industry leading,
predictive, statistical engine which analyzes learned historical
performance patterns, overlays skill set, job history and customer
proximity to accurately predict the amount of time each engineer will
take to complete an appointment and personalises his or her schedule
accordingly. The TOA solution combines a unique, predictive view of the
field with the fastest scheduling engine on the market. Virgin Media
dispatchers can now compile field workforce schedules in minutes before
the start of the workday, rather than hours, as well as quickly respond
to normal day-to-day changes during the workday.

The end result is a more efficient mobile workforce and higher customer
satisfaction.

As the industry's only enterprise SaaS solution for mobile workforce
management, TOA provides service providers with a system that is easily
configurable, quick to deploy and inclusive of support, software upgrades
and maintenance.

"Virgin Media's bold, customer focused and forward-thinking approach
towards improving company operations and the customer experience led them
to TOA's mobile workforce management solution," said Yuval Brisker,
President and CEO of TOA Technologies. "The short implementation deadline
was a challenge TOA confidently took on, and our work with Virgin Media
proves our promise: that the TOA solution goes live on time, on budget
and with high-user satisfaction and provides immediate benefits."

"TOA Technologies' deployment at Virgin Media signals our increasing
market share in Europe. It indicates the growing awareness amongst senior
business decision makers that TOA is a must have solution they cannot
overlook," added Richard Alden, President of TOA Technologies Europe.
"Opportunities to realise tens of millions in annual savings whilst
dramatically improving customer service in a short time horizon and with
minimum business interruption are few and far between, and TOA
consistently provides these kind of results. In today's world senior
management, company boards and their shareholders cannot afford to ignore
these sort of returns."

About TOA Technologies
TOA Technologies is the leader in
Software-as-a-Service (SaaS) solutions for customer-focused mobile
workforce management for large enterprises. TOA's solution is a complete
system for better managing the mobile workforce providing advanced tools
for planning, routing, dispatching, business intelligence and its
ground-breaking predictive customer communications. TOA's system deploys
quickly, provides Web-based flexibility, universally accessible and
delivers unparalleled cost savings, immediate return on investment
through increased productivity and a dramatically enhanced customer
experience. Named a Visionary for three years running in Gartner's annual
Magic Quadrant for Field Service Management, TOA Technologies is
headquartered in the United States and has offices across Europe. For
additional information please visit www.toatech.com.

About Virgin Media
With almost 10 million customers, Virgin Media is the
UK's first quad-play provider of broadband, TV, phone and mobile.

The company is one of the largest residential broadband providers in the
UK, using a unique fibre optic cable network to deliver next generation
ultrafast internet access of up to 50Mb to just over half of all homes.
Combined with a high speed ADSL service and mobile broadband products,
Virgin Media is able to offer broadband internet access to virtually the
entire country.

Virgin Media has the UK's most advanced TV on demand service and was the
TV platform to carry BBC iPlayer. It is the second largest provider of
pay TV, was the first to launch a high definition TV service and offers a
high-specification, HD-ready V+ personal video recorder.

The company operates the most popular virtual mobile network in the UK
which, when launched, was the world's first such mobile phone service. It
is also one of the largest fixed-line home phone providers in the country.

Virgin Media also owns Virgin Media Television (VMtv) which runs seven
entertainment channels, including Virgin1, LIVING, Bravo and Challenge.
VMtv is a 50 per cent joint partner with BBC Worldwide in UKTV, which
consists of ten channels including Dave, G.O.L.D., Watch and Alibi.

Virgin Media Inc. is listed on the NASDAQ Stock Market and the London
Stock Exchange (VMED).

Media Contact:
Helen Ellis
Atomic PR for TOA Technologies
helen.ellis@atomicpr.com
+44 20 7282 2903

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