MUNCmedia Introduces Retail Investor Targeting Suite Specifically Designed to Generate...
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MUNCmedia Introduces Retail Investor Targeting Suite Specifically Designed to
Generate Needed Awareness and Activity for Delisted Public Companies
NEW YORK, June 3, 2010 (GLOBE NEWSWIRE) -- MUNCmedia, #1 in Retail Investor
Targeting, today announced the introduction of a new Retail Investor Targeting
solution specifically designed to help delisted companies, as well as those at
risk of being delisted, generate interest in their company's messaging with the
express goal of getting the company back onto the appropriate exchange. The new
package combines MUNCmedia's core Retail Investor Targeting with engaging video
content and social media networking focused on directly reaching individual
investors.
Mark Roberson, CEO of PokerTek, stated, "In the implementation of our investor
relations strategy to retain the PokerTek NASDAQ listing, MUNCmedia proved
instrumental in attracting a broader retail audience to receive the series of
announcements highlighting the significant business milestones that PokerTek has
accomplished since the close of our fiscal year. As an important component of
our objective to regain NASDAQ listing compliance, MUNCmedia was a reliable
partner in accomplishing our goal."
"Delisting is a hard pill to swallow for a public company and its current
investors," said Bradley H. Smith, Chief Marketing Officer, MUNCmedia, "however,
we believe in many, many cases, these corporations are casualties of Wall
Street's ongoing turmoil. Delisting is not an indication of the company's or its
management's performance...it's a financial communications problem. A small-cap
company message just doesn't resonate for an institutional investor as their
funds are too large to take a position. The percent holdings math doesn't work
out."
As recently reported by Instinet, Wall Street has seen an 84 percent head-count
reduction in the sell-side analyst ranks over the last decade. This drop, paired
with the collapse of newspaper and media employment, has created a
"communication vacuum" for small-cap and OTC corporations. "There's no one left
to socialize the company's story except the company itself. Our clients are
building great products, designing important drugs and delivering meaningful
services which are creating profitable corporations," Smith continued.
"Unfortunately, the institutions have stopped listening to their stories.
MUNCmedia assures that that message will be heard on Main Street and, more
importantly, reaching investors who can buy the stock."
The new MUNCmedia package includes exclusive MUNCmedia video content,
multi-month Retail Investor Targeting and social media campaigns as well as
guidance on online shareholder communications.
MUNCmedia will be presenting at the National Investor Relations Institute (NIRI)
Annual Conference, June 6 -- 9, in San Diego.
For case studies and pricing, please contact Bradley H. Smith, +1 917 680 6011.
Follow MUNCmedia on Twitter @BHSMITH and visit our blog.
About MUNCmedia: Market Update Network Corporation
MUNCmedia is the first Information Media Network and world leader in web-based
Retail Investor Targeting solutions. We provide online corporate communications,
research and media solution to companies worldwide.
From targeting press releases one-to-one to individual investors to corporate
video PR content, MUNCmedia helps companies deliver targeted and scalable
messages to the precise audience in real-time. Hundreds of companies, IR and PR
agencies, stock exchanges and integrated newswires rely on MUNCmedia services to
deliver news messages to the retail financial community every day with
measurable results.
MUNCmedia was founded in 2006 and is headquartered in New York, NY with regional
offices in Bellevue, WA and Boston. We currently service over 300 direct public
company issuers, 40 IR agency partners and have a fully integrated partnership
with GlobeNewswire, a NASDAQ OMX Company.
CONTACT: MUNCmedia
Bradley H. Smith
+1 917 680 6011
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