Univision Interactive Delivers Record Breaking Traffic and Engagement Through 2010 FIFA World Cup Tournament

* Reuters is not responsible for the content in this press release.

Mon Jul 12, 2010 8:26pm EDT

http://www.businesswire.com/news/home/20100712006969/en

NEW YORK--(Business Wire)--
Univision Interactive Media`s coverage of the 2010 FIFA World Cup delivered
record-breaking results and the most engaged audiences ever across its online
and mobile offerings, including free live streaming of all the matches,
schedules, real-time stats and photos, updates and final results. 

During the World Cup tournament, Univision Fútbol generated 34.7 million visits
across online and mobile offerings. Fans streamed over 10 million total hours of
live video on UnivisionFutbol.com. On average each day, users spent nearly 1
hour and 30 minutes per viewing session across more than 265,000 unique media
players. On the mobile front, the Univision Fútbol App continues to be one of
the most popular apps in Apple`s App Store and on other top mobile platforms
with over 450,000 downloads since it launched. 

"Our Interactive platforms far exceeded our goals for the 2010 World Cup," said
Kevin Conroy, president, Univision Interactive Media. "There is a tremendous
appetite for soccer coverage and content, both online and on mobile, and
building on the success of World Cup, UnivisionFutbol.com will now continue to
offer fans the best and most comprehensive coverage of worldwide soccer
year-round." 

Tournament Records:

* Top 10 Matches by Peak Simultaneous Streams:

 Rank    Date        Day    Match                      Round             Peak Simultaneous Streams  
 1       07/07/10    Wed    Germany vs. Spain          Semi-Finals       255,087                    
 2       06/23/10    Wed    U.S.A. vs. Algeria         Group Stage       209,491                    
 3       06/17/10    Thu    France vs. Mexico          Group Stage       197,413                    
 4       07/06/10    Tue    Uruguay vs. Netherlands    Semi-Finals       194,001                    
 5       06/22/10    Tue    Mexico vs. Uruguay         Group Stage       179,906                    
 6       07/02/10    Fri    Netherlands vs. Brazil     Quarter Finals    179,493                    
 7       06/29/10    Tue    Spain vs. Portugal         Second Round      176,960                    
 8       06/29/10    Tue    Paraguay vs. Japan         Second Round      151,710                    
 9       06/25/10    Fri    Portugal vs. Brazil        Group Stage       145,745                    
 10      06/28/10    Mon    Brazil vs. Chile           Second Round      143,838                    


* Top 5 Days by Total Hours Viewed:

 Rank    Date        Day    Hours Viewed    Round             Matches                                                               
 1       06/22/10    Tue    700,836         Group Stage       Mexico/Uruguay, France/S. Africa, Nigeria/S. Korea, Greece/Argentina  
 2       07/02/10    Fri    693,063         Quarter Finals    Netherlands/Brazil, Uruguay/Ghana                                     
 3       06/17/10    Thu    683,778         Group Stage       Argentina/S. Korea, Greece/Nigeria, France/Mexico                     
 4       06/23/10    Wed    674,951         Group Stage       Slovenia/England, U.S./Algeria, Ghana/Germany, Australia/Serbia       
 5       06/29/10    Tue    646,184         Second Round      Paraguay/Japan, Spain/Portugal                                        


Sources 

Univision Fútbol Offerings Traffic: Univision.com U.S./Puerto Rico Traffic
Analytics (MRC Accredited), July Systems - 6/11/10 - 7/11/10 

Live Streaming: Conviva, 6/11/10 - 7/11/10 

App Downloads: iPhone/iPad - July Systems - Flurry Site; Blackberry - Blackberry
App World Vendor Reporting; Android: Android App Market Vendor Reporting; Nokia
- Nokia Ovi Store Statistics through 7/11/10 

Univision.com

As an Official Internet Broadcaster of the 2010 FIFA World Cup, Univision.com
offered live streaming of all matches on www.UnivisionFutbol.com. Fans are still
coming to the site for match recaps, final stats, interviews with players and
coaches, and exclusive behind-the-scenes video of soccer stars.
UnivisionFutbol.com will continue to engage its large and passionate audience
with the latest from worldwide soccer throughout the year. 

Univision Móvil

Univision Móvil was a Mobile Content Provider of the 2010 FIFA World Cup. Plus,
live mobile streaming of the matches was accessible to Verizon Wireless V CAST
subscribers where available. The UnivisionFutbol.com mobile site is still
providing fans with final news and stats from the World Cup, and its mobile
soccer coverage will continue as leagues and tournaments unfold around the
world. 

Univision Fútbol App

Univision Interactive Media`s Univision Fútbol App features the latest results,
news, video and photos directly from South Africa. The app will showcase the
latest from soccer tournaments and leagues worldwide. Find download information
for all available platforms here, including iPhone, iPad, Blackberry, Android
and Nokia. 

About Univision Interactive Media, Inc.

Univision Interactive Media, Inc. is the digital division of Univision
Communications Inc., the premier Spanish-language media company in the United
States. Univision Interactive Media, Inc. includes Univision.com
(www.univision.com), the premier Spanish-language Internet destination in the
U.S., and Univision Móvil, the industry`s most comprehensive Spanish-language
suite of mobile offerings. Univision Communications Inc. also owns and operates
Univision Network, the most-watched Spanish-language broadcast television
network in the U.S. reaching 95% of U.S. Hispanic Households; TeleFutura
Network, a general-interest Spanish-language broadcast television network, which
was launched in 2002 and now reaches 85% of U.S. Hispanic Households;
Galavisión, the country`s leading Spanish-language cable network; Univision
Studios, which produces and co-produces telenovelas, reality shows, dramatic
series and other programming formats for all of the Company`s platforms;
Univision Television Group, which owns and operates 63 television stations in
major U.S. Hispanic markets and Puerto Rico; Univision Radio, the leading
Spanish-language radio group which owns and/or operates 68 radio stations in 16
of the top 25 U.S. Hispanic markets and 5 stations in Puerto Rico.Univision
Communications also has a 50% interest in TuTv, a joint venture formed to
broadcast Televisa`s pay television channels in the U.S. Univision
Communications has television network operations in Miami and television and
radio stations and sales offices in major cities throughout the United States.
For more information, please visit www.univision.net.

Univision Communications Inc.
Rosemary Mercedes, 212-455-5335
rmercedes@univision.net

Copyright Business Wire 2010

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