Apple refreshes Mac desktops

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A boy looks at an Apple iMac desktop computer at the new Apple Store in Pudong Lujiazui, in Shanghai July 10, 2010. REUTERS/Aly Song

A boy looks at an Apple iMac desktop computer at the new Apple Store in Pudong Lujiazui, in Shanghai July 10, 2010.

Credit: Reuters/Aly Song

SAN FRANCISCO | Tue Jul 27, 2010 6:45pm EDT

SAN FRANCISCO (Reuters) - Apple Inc updated its line of desktop computers on Tuesday with the latest-generation chips, as the company continues to gain share in the PC market.

Apple refreshed its all-in-one iMac line with new chips from Intel Corp and better graphics.

The iMac starts at $1,199 for a model with a 21.5-inch screen. The 27-inch version starts at $1,699. The new iMacs are available today.

The company also updated its high-end Mac Pro line with powerful quad-core and 6-core Xeon chips from Intel. The Mac Pro starts at $2,499 and will be available in August.

Apple also announced a new 27-inch LED display that will be available in September and sell for $999.

Apple sold 1 million desktop Mac units in its most recent quarter, up 18 percent from last year, generating $1.3 billion in revenue.

According to industry tracker IDC, Apple ranks as the No. 4 computer vendor in the United States, with an 8.8 percent market share.

Shares of Cupertino, California-based Apple rose 1.3 percent to $262.61 in morning Nasdaq trading.

(Reporting by Gabriel Madway; Editing by Lisa Von Ahn)
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Comments (4)
imwithid wrote:
This might as well have been a title heading with a link to Apple’s product page. This is an ad about existing technology repackaged. Nothing new.

Jul 28, 2010 6:28am EDT  --  Report as abuse
Dahc wrote:
@arrowmoth/imwithid

you are both right..lol. Why even report this? I could have just went into the store or their product page, this is nothing new…exactly

Jul 28, 2010 10:28am EDT  --  Report as abuse
FarmerBob wrote:
It was Tuesday and Apple releases NEW products on Tuesdays. So it’s new gear on the market, and it’s pretty dynamic stuff and news that it is out. Just because your three aren’t interested . . . so be it. But that does not make it an ad. There’s other info in there. What if this were Dell, M$?

Can’t wait to order my new Dodeca-Core Mac Pro! this is going be great!

Jul 28, 2010 5:12pm EDT  --  Report as abuse
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