UPDATE 1-Genus profit rises; says profit growth continuing

* FY adj pretax profit 32.9 mln stg vs 32.0 mln stg yr ago

* FY revenue up 2 pct to 285.3 mln stg

* Raises final dividend 10 pct to 12.1p/shr

* Names Bob Lawson as non-executive chairman (Adds details)

Sept 7 (Reuters) - British animal genetics firm Genus (GENS.L) posted a 3 percent rise in full-year adjusted pretax profit as higher prices drove growth in Latin America, and said it continued to see profit growth in the current year.

The Basingstoke, Hampshire-based company, which sells semen from high-yield strains of pigs and cows to farmers, also raised its final dividend by 10 percent to 12.1 pence a share.

Separately, Genus named Bob Lawson as its new non-executive chairman, replacing John Hawkins, who will retire in November.

For the fiscal year ended June 30, the company posted an adjusted pretax profit of 32.9 million pounds ($50.7 million), compared with 32.0 million pounds a year ago.

Pretax profit was up 56 percent to 40.8 million pounds.

Revenue rose 2 percent to 285.3 million pounds. Sales from Latin America increased by 13 percent to 38.6 million pounds.

Analysts on average were expecting a full-year pretax profit of 31.7 million pounds on revenue of 277.3 million pounds, according to Thomson Reuters I/B/E/S.

The company's shares, which have gained 6.7 percent in value since the beginning of the year, closed at 711 pence on Monday on the London Stock Exchange.

($1=.6496 Pound) (Reporting by Anirban Sen in Bangalore; Editing by Anne Pallivathuckal)