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UPDATE 1-eBay, Groupon in co-marketing deal
NEW YORK |
NEW YORK Oct 25 (Reuters) - EBay Inc (EBAY.O) said on Monday that it has begun listing Groupon.com's daily deals and allowing its members to collect and redeem points from purchases they make, in a move that will increase eBay's presence in the fast growing group buying segment.
Members of an eBay rewards program who make Groupon purchases through eBay's website will earn 5 percent of the transaction back in points they can redeem on eBay.
Groupon, which sends its members daily e-mails with about 200 deals, is present in 250 markets in North America. The deals are activated only when a minimum number of people agree to make a purchase, giving Groupon clout to negotiate steep group discounts. (Reporting by Phil Wahba, editing by Gerald E. McCormick)
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