McDonald's comes under fire ahead of annual meeting

NEW YORK Tue May 17, 2011 6:45pm EDT

A McDonald's restaurant's drive-thru sign is pictured in Los Angeles April 4, 2011. REUTERS/Mario Anzuoni

A McDonald's restaurant's drive-thru sign is pictured in Los Angeles April 4, 2011.

Credit: Reuters/Mario Anzuoni

NEW YORK (Reuters) - Hundreds of health organizations and professionals signed a letter to McDonald's Corp (MCD.N), asking the fast-food chain to stop marketing junk food to children, including with Happy Meals and the Ronald McDonald clown character.

The letter, organized by watchdog group Corporate Accountability International, is slated to run in full-page advertisements in six newspapers -- in Boston, Chicago, New York, San Francisco, Minneapolis and Baltimore -- on Wednesday, a day ahead of McDonald's annual shareholders' meeting.

It cites concerns about the health of U.S. children, ballooning health care costs and an overburdened health care system.

"We ask that you heed our concern and retire your marketing promotions for food high in salt, fat, sugar and calories to children, whatever form they take -- from Ronald McDonald to toy giveaways," said the letter.

The letter was signed by more than 550 health professionals and institutions from the American Academy of Child and Adolescent Psychiatry to Marion Nestle, a professor at New York University's Department of Nutrition, Food Studies and Public Health and the author of several books.

McDonald's was not immediately available for comment.

(Reporting by Martinne Geller; Editing by Tim Dobbyn)

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Comments (2)
finnegann wrote:
Hah!! Now this is just silly. I grew up feasting on McDonald’s and never had a problem with childhood obesity. It’s nonsense. We’d regularly go after baseball practice and have like 6 hamburgers and jumbo fries in one sitting. Of course we were running around all day like wild animals.

But this is just silliness. McDonald’s is fine. Good thing they are taking the ads out in the newspaper. No one will ever see it. Corporate Accountability International… I’d like to take a look at their finances…

May 17, 2011 7:29pm EDT  --  Report as abuse
Tomper wrote:
Worthless busy bodies on parade.

Mind your own business and get a real job.

May 17, 2011 11:28pm EDT  --  Report as abuse
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