Amazon says e-books now outselling paper books

NEW YORK Thu May 19, 2011 12:11pm EDT

The Amazon Kindle Wi-Fi e-book reader is shown in this undated publicity photo released to Reuters July 28, 2010. REUTERS/Amazon.com/Handout

The Amazon Kindle Wi-Fi e-book reader is shown in this undated publicity photo released to Reuters July 28, 2010.

Credit: Reuters/Amazon.com/Handout

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NEW YORK (Reuters) - Amazon.com Inc said on Thursday that it now sells more digital e-books than paper books and that its recently introduced lower-priced Kindle e-reader is outselling other versions of the device.

Amazon, which does not divulge exact sales figures for the Kindle or e-books, said that for every 100 print books it has sold since April 1, it has sold 105 e-books. That includes both paperback and hardcover books, but excludes free downloads.

Last month, Amazon introduced a Kindle for $114, or $25 less than its next most expensive version, featuring advertising.

The Kindle has been fighting with Barnes & Noble Inc's Nook and Apple Inc's iPad for e-book sales. The Kindle was launched in 2007 and is by far the best-selling device made specifically for reading digital books.

Barnes & Noble is holding a press event on Tuesday in New York to unveil a new e-reader. Last month, Barnes & Noble introduced improvements to its Nook Color.

(Reporting by Phil Wahba, editing by Gerald E. McCormick)

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