Synacor and Grande Communications to Deploy TV Everywhere Services as Part of Synacor "TV Everywhere for Everyone"

Wed Oct 5, 2011 6:01am EDT

* Reuters is not responsible for the content in this press release.

  BUFFALO, NY and NEW YORK, NY, Oct 05 (MARKET WIRE) -- 
CTAM in New York -- Synacor, the market leader powering next-gen portals
and TV Everywhere (TVE) services reaching over 30 million high-speed
Internet subscribers, today announced an agreement to deploy TV
Everywhere services with Grande Communications. Grande serves over
125,000 customers in six markets across Texas. 

    When the services launch later this year as part of Synacor's newly
announced "TV Everywhere for Everyone" campaign -- helping small and
mid-sized independent operators quickly become TVE-ready -- Grande
subscribers will have access to TV Everywhere content at www.MyGrande.net
and on TVE-ready programmer websites. 

    "Consumer demand for TV Everywhere is escalating. Parks Associates
reports upwards of 30% of broadband consumers want TVE, and a full third
would switch from their current pay-TV company to a provider offering TVE
for free," said Ron Frankel, President and CEO of Synacor. "Synacor's TVE
expertise and our new rapid-launch 'TV Everywhere for Everyone' solution
will enable Grande Communications to offer their subscribers the most
enjoyable, hassle-free TVE experience possible. We're thrilled to be
working with Grande." 

    "Delivering TV Everywhere to every one of our subscribers is a top
priority," said Matt Murphy, President of Grande Communications. "We hear
every day from customers who want the flexibility and convenience to
watch their favorite programming whenever and wherever they may be.
Synacor's rapid-launch TVE platform is truly a turn-key offering and is
crucial to meeting our immediate business goals and satisfying our
subscriber base."

    Synacor has completed integrations with 24 authenticated pay-TV channels
and more than 30 free channels delivering TV shows and movies. (Note to
Editors: List of MVPD and Programmer TVE deployments by Synacor available
upon request.) Synacor specializes in the TVE Search and Discovery
experience based on metadata as well as providing mediation and
authentication, providing a hassle-free, enjoyable TVE subscriber
experience across multiple laptop, tablet, and mobile smart devices. 

    Synacor is the author of the widely-read TV Everywhere white paper: "TVE
101: a Guide for MVPDs and Programmers." For more information about
Synacor's TV Everywhere services available to Tier-1, 2 and 3 operators
and its TVEE campaign, visit www.synacor.com. To request an invitation to
Synacor's upcoming "TVE for Everyone" Webinar Series, email
tvee@synacor.com.

    About Synacor
 Synacor powers next-gen portals and TV Everywhere services
reaching over 30 million high-speed Internet subscribers worldwide.
Synacor clients -- cable, telecom, and satellite providers, and consumer
electronics companies -- use Synacor's best-of-breed technology solutions
to deliver video, news, gaming, sports and other value-added services,
including Geek Squad technical support, across multiple digital
platforms. Synacor's innovative technology platforms enable its partners
to quickly adapt to the evolving online landscape, driving consumer
engagement and generating new revenues through search, content
distribution, advertising, value-added services and e-commerce. Synacor
is headquartered in Buffalo, NY. For more information please visit
www.synacor.com.

    About Grande Communications
 Grande Communications is a Texas-based
broadband communications company that offers a full suite of Internet, TV
and Phone services for residential and business customers through its
state-of-the-art, high-capacity, hybrid fiber-optic network. Since its
launch ten years ago, Grande has offered Texans a real choice in
entertainment and communications providers plus outstanding local
customer and technical support. Grande proudly serves the following
communities: Austin, Corpus Christi, Dallas, Midland, Odessa, San
Antonio, San Marcos and Waco. 

    

Contact:
LaunchSquad for Synacor
synacor@launchsquad.com 
212.564.3665 

Copyright 2011, Market Wire, All rights reserved.

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