Best Buy Extends Zynga Social Game Partnership with Exclusive FarmVille Collectible Plush Toy Offering
Available for pre-order today, Best Buy and Zynga bring consumers first-ever limited-edition toys from the popular online game
MINNEAPOLIS, Nov. 14, 2011 - Best Buy is continuing its partnership with online social game development company Zynga to bring eight exclusive FarmVille collectible plush toys to Best Buy locations nationwide, as well as BestBuy.com this holiday season. Pre-orders for the toys begin today with availability in-store beginning November 25. Each FarmVille plush-- a pig, goat, cow, sheep, chicken, duck, horse and rabbit, all dressed in seasonal winter garb-- will be available for $9.99, and come with ten free Farm Cash and a digital code that can be used in FarmVille to collect a limited-edition, in-game version of the plush toy. The toys are packaged in a festive, red mystery box, adding an element of surprise to each purchase.
"At Best Buy we know how much our customers enjoy FarmVille and we're thrilled to offer them this first-of-its kind product, just in time for the holidays," said Alix Hart, senior director, Digital Marketing at Best Buy. "By collaborating with Zynga, FarmVille fans will be able to bring their favorite virtual characters home to enjoy throughout the season."
Customers can purchase a FarmVille Collectible Plush Toy in-store and online for $9.99 beginning November 25. The toys also will be available as part of a game card bundle -- purchase a $25 game card and receive one plush for 99 cents.
"A top request we've heard from our players has been for real toys that mirror our great FarmVille animals," said Ryan Linton, senior director, business development at Zynga. "We've listened, and with the help of Best Buy, we've brought these great characters to life."
FarmVille Collectible Plushes make the perfect stocking stuffer, and players who collect all eight animals will receive an in-game Super Orchard.
To preorder FarmVille Collectible Plush toys, visit www.bestbuy.com/zynga
Best Buy Eases the Stress of the Season and Provides Consumers a Series of Compelling Holiday Offers
Best Buy edges out the competition this season with a series of hot holiday offers aimed at taking the stress out of holiday shopping. Stocked with the hottest gifts at great prices this holiday season, Best Buy's broad selection is enhanced by a robust service-oriented experience in-store and online ensuring customers can buy with confidence.
- Free Shipping: From now through Dec. 27, Best Buy will offer free standard shipping on all items purchased on BestBuy.com. Unlike some retailers, no minimum purchase will be required and free shipping will apply to the more than 400,000 items like computers and accessories, gaming software and hardware and even appliances sold at BestBuy.com -with no exceptions -- for the eight full weeks leading up to and immediately following Christmas Day.
- Same-Day Store Pickup: Customers who want their gifts without delay can order their choice of products on www.bestbuy.com and conveniently pick them up at their local Best Buy store for free in as little as 45 minutes.
- Ship-to-Store: Order items from an expanded online assortment and have them shipped free to a local store for easy pickup.
- Price Matching: Best Buy customers will enjoy unbeatable prices on hot consumer electronics - guaranteed - this holiday season. Best Buy will match its retail store competitors on any identical available product for sale now through December 24, 2011 (November 24 Thanksgiving Day through November 28 Cyber Monday excluded). Best Buy customers who make a purchase during those dates also will have the peace of mind that, should Best Buy or a local retail store competitor reduce the price before January 24, 2012, Best Buy will match the new lower price - just let us know.
About Best Buy Co., Inc
Best Buy Co., Inc. (NYSE: BBY) is a leading multi-channel global retailer and developer of technology products and services. Every day our employees - 180,000 strong - are committed to helping deliver the technology solutions that enable easy access to people, knowledge, ideas and fun. We are keenly aware of our role and impact on the world, and we are committed to developing and implementing business strategies that bring sustainable technology solutions to our consumers and communities. For information about Best Buy, visit www.bby.com and to shop at Best Buy, visit www.bestbuy.com.
About Zynga Inc.
Zynga Inc. is the world's leading social game developer with more than 230 million monthly active users playing its games which include CityVille, FarmVille, Empires & Allies, FrontierVille, Words With Friends, Mafia Wars, Zynga Poker, Cafe World, and Treasure Isle. Zynga Inc games are available on a number of global platforms including Facebook, MySpace, Yahoo, the iPad, the iPhone and Android devices. Through Zynga.org, Zynga players have raised more than $10 million for world social causes. Zynga Inc. is headquartered in San Francisco. For more information, visit www.zynga.com or www.zynga.org.
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1 Best Buy will match the price if you find a lower price on an identical available product at a local retail competitor's store, a local Best Buy Retail Store or BestBuy.com. Simply let us know when you are making your purchase or during the return and exchange period. Perfect Match Promise products have an extended 60-day price match period. The Guarantee does not apply to: Our competitors' website prices, offers that include financing, bundling of items, free items, pricing errors, mail-in offers, competitors' service prices, items that are advertised as limited-quantity,out of stock, open-box, clearance, refurbished/used items, BestBuy.com Midnight Sale and special hour sale events, BestBuy.com Outlet Center and Marketplace items, and items for sale Thanksgiving Day through the Monday after Thanksgiving.
Media Contact: Erin Bix
Manager, Public Relations
(612) 291-7965 or erin.bix@bestbuy.com
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Source: Best Buy PR via Thomson Reuters ONE
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