Compuware Launches New International Mobile Website Performance Benchmarks in France...
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Compuware Launches New International Mobile Website Performance Benchmarks in
France and Germany
DETROIT, Nov. 14, 2011 (GLOBE NEWSWIRE) -- Compuware Corporation (Nasdaq:CPWR),
the technology performance company, today announced the launch of new
international mobile website performance benchmarks in France and Germany. The
new benchmarks help companies meet consumers' expectations for fast and reliable
mobile site experiences by comparing and tracking mobile website performance
against competitors and market leaders.
A recent mobile study revealed that 56 percent of respondents in France, and 68
percent in Germany, expect a website to load on their mobile phone in three
seconds or less. Of the leading retailers measured in October on the France
Retail mobile benchmark, only Fnac provided an average page load time of three
seconds or less. However, not a single retailer on the German Retail mobile
benchmark provided an average page load time of three seconds or less.
"According to comScore, online retailers in Europe are enjoying strong growth in
site visits from mobile devices in Europe, largely driven by the acceleration in
smartphone ownership," said Jonathan Ranger, Gomez Benchmarks Practice Director
at Compuware. "This trend represents both an opportunity and a threat for
retailers with the online holiday season fast approaching. Retailers that fail
to meet mobile users' performance expectations risk driving shoppers to their
competitors."
Other newly launched mobile website performance benchmarks include France CAC40,
France News Media and UK Retail. To view other Compuware Gomez mobile
benchmarks, go to http://ow.ly/7lvv5. To learn more about what mobile users
expect and to read the full study findings, go to http://ow.ly/5GYXO.
Gomez Benchmarks are an impartial, quantitative measurement of comparative web
and mobile site performance and rank the Home Page, Transactions and Mobile
performance results across many industries across three key metrics:
-- Response Time -- measures the time elapsed while downloading a page or
an entire multistep transaction process.
-- Availability -- measures the percentage of successfully completed tests
out of total test attempts for the measurement period.
-- Consistency -- measures the standard deviation of the response time of
successful tests completed.
Benchmarks are used by organizations to compare and track performance against
competitors and market leaders; baseline and track performance over time; and as
key indicators of success for business and IT site owners. Gomez publishes
hundreds of global web and mobile performance benchmarks based on millions of
measurements per month across thousands of companies in more than 20 countries
and include:
-- Home Page Backbone Benchmarks: measure the performance of the website's
home page from the Internet Backbone.
-- Home Page Last Mile Benchmarks: measure the performance of the home page
from the end user's desktop taking into account the real user's
connection speed.
-- Transaction Benchmarks: measure the performance of a key business
process such as ordering a product or making a stock trade.
-- Mobile Benchmarks: measure the performance of mobile site's home page on
the largest carriers and top devices.
The Gomez platform is the industry's leading solution for optimizing the
performance of web, non-web, mobile, streaming and cloud applications. Driven by
end-user experience, Gomez provides a unified view across the entire application
delivery chain, from a user's browser or mobile device, across the Internet or a
corporate WAN, in the cloud, to inside the data center, eliminating blind spots
from the First Mile to the Last Mile.
Follow us on:
-- Twitter - Compuware
-- Twitter - GomezAPM
-- YouTube
-- Facebook
-- APM Blog
-- CloudSleuth
Compuware Corporation
Compuware Corporation, the technology performance company, provides software,
experts and best practices to ensure technology works well and delivers value.
Compuware solutions make the world's most important technologies perform at
their best for leading organizations worldwide, including 46 of the top 50
Fortune 500 companies and 12 of the top 20 most visited U.S. web sites. Learn
more at: http://www.compuware.com.
The Compuware logo is available at
http://www.globenewswire.com/newsroom/prs/?pkgid=5950
CONTACT: Press Contact
Brenda Menard, Compuware Corporation
Brenda.Menard@compuware.com
781-698-2393
For Sales and Marketing Information
Compuware Corporation
One Campus Martius
Detroit, MI 48226
800-521-9353
http://www.compuware.com
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