Nestlé's new luxury brand Maison Cailler launches in Switzerland
Nestlé S.A. / Nestlé's new luxury brand Maison Cailler launches in Switzerland . Processed and transmitted by Thomson Reuters ONE. The issuer is solely responsible for the content of this announcement.
Nestlé's new luxury chocolate brand Maison Cailler has launched today in Switzerland and Liechentstein.
Consumers can use the brand's unique online profiling service to discover their 'chocolate personality' and share the result with their friends online.
Within 48 hours of using the service, they will be sent a box of Maison Cailler chocolates that have been carefully selected to match their individual preferences.
Find out how the brand was created: http://www.nestle.com/RandD/News/Pages/AllNews.aspx?Name=Maison_Cailler&Category=Brands,Chocolate%20and%20confectionery,RandD&Title=Nestl%C3%A9%E2%80%99s%20new%20Maison%20Cailler%20brand%20creates%20chocolate%20haute%20couture
Visit the Maison Cailler website www.maisoncailler.com
More images on Flickr: www.flickr.com/photos/nestle/sets/72157627935703686/
More Nestlé news: www.nestle.com
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(i) the releases contained herein are protected by copyright and other applicable laws; and
(ii) they are solely responsible for the content, accuracy and originality of the
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Source: Nestlé S.A. via Thomson Reuters ONE
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