Consumers find an unfamiliar taste more enjoyable after looking at food that appeals to them
Nestlé S.A. / Consumers find an unfamiliar taste more enjoyable after looking at food that appeals to them . Processed and transmitted by Thomson Reuters ONE. The issuer is solely responsible for the content of this announcement.
Their findings, published in the journal PLoS ONE, suggest that just looking at food produces brain activity that affects your perception of taste.
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