Research and Markets: CSNews 2012 Realities of the Aisle Consumer Study

Thu Aug 23, 2012 7:47am EDT

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Research and Markets: CSNews 2012 Realities of the Aisle Consumer Study

Research and Markets (http://www.researchandmarkets.com/research/dsp5w3/csnews_2012_realit) has announced the addition of the "CSNews 2012 Realities of the Aisle Consumer Study" report to their offering.

When it comes to c-store consumer research, CSNews' 2012 Realities of the Aisle is in a class by itself. Conducted among a 2.5 million strong consumer panel, no other market research tells you why consumers shop c-stores, what types of products they buy and what influences their buying decisions. Highlights of this 75-page report include consumer demographic data (gender, age, region, household income and children in household) for frequency of c-store shopping, top shopping occasions and daypart purchasing, amount spent and payment methods, the relationship between gasoline and in-store purchasing, and in-depth category information on prepared food, beer, packaged beverages, candy/gum and cigarettes.

Some Of The Key Topics Covered - Please Visit Our Site For A Full List

Frequency of C-store Shopping (by Gender, Age, Region)

Do you typically shop at the same convenience store each time? (by Gender, Age, Region)

Reasons for Shopping at C-stores (by Income, Children in Household)

Occasions When Customers Shop at C-stores (by Gender, Age, Region)

Time of Day Customers Ship at C-stores (by Gender, Age, Region)

How Amount of Money Spent at Convenience Stores Changed in the Past Year as a Result of Economic Conditions (by Gender, Age, Region)

Products Purchased at a C-store in the Past Month (by Gender, Age, Region)

Amount Spent for In-store Purchases at a C-store (by Gender, Age, Region)

Payment Method of Last C-store Purchase (by Gender, Age, Region)

Services Used at C-stores (by Gender, Age, Region)

Purchased Prepared Food at a C-store in the Past 30 Days (by Gender, Age, Region)

Number of Times Prepared Food Was Purchased at C-Store in Past Month (by Income, Children in Household)

Amount Spent on Prepared Food Items at a C-store in the Past Month (by Gender, Age, Region)

Time of Day of Last Prepared Food Purchase at C-Store (by Income, Children in Household)

Types of Prepared Foods Purchased at a C-store in the Past Month (by Gender, Age, Region)

Items Purchased Along With Prepared Food Purchase (by Income, Children in Household)

Where Prepared Food Purchased at C-store is Eaten (by Gender, Age, Region)

Most Important Attributes When Purchasing Prepared Food at a C-store (by Gender, Age, Region)

If Prepared Food Hadn't Been Purchased at a C-store, Where it Most Likely Would Have Been Purchased Instead (by Gender, Age, Region)

For more information visit http://www.researchandmarkets.com/research/dsp5w3/csnews_2012_realit

Research and Markets
Laura Wood, Senior Manager.
press@researchandmarkets.com
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Retail

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