HP ElitePad Takes Flight With Emirates Airlines

Mon Nov 19, 2012 10:00am EST

* Reuters is not responsible for the content in this press release.

  PALO ALTO, CA, Nov 19 (Marketwire) -- 
HP (NYSE: HPQ) and Emirates Airlines today announced the HP ElitePad 900
tablet as the primary interface for the airline's new Knowledge-driven
Inflight Service (KIS), making the airline the first global customer of
the tablet.

    An innovative in-flight communication and customer relationship
management (CRM) system, KIS on the HP ElitePad 900 enables Emirates'
pursers to work more efficiently with cabin crew to deliver the
personalized service and attention to detail that the airline is known

    "Emirates constantly seeks ways to enhance our customers' experience,"
said Kevin Griffiths, senior vice president, Cabin Crew, Emirates
Airlines. "We selected the HP ElitePad 900 to power KIS because of its
sleek design and light weight, which allows our staff to provide the
highest levels of service to our customers, whilst maintaining the
ruggedness and security measures needed from an Enterprise class device."

    Announced in October 2012, the HP ElitePad 900 is a true tablet for the
enterprise that is tailor-made for Emirates' KIS application. It balances
a beautiful design with enterprise-grade features, serviceability and
support. The ultrathin and lightweight Windows(R) 8-based tablet(1) will
allow Emirates' pursers and their crew to provide premium in-flight
service to customers while protecting personal information with robust
security protocols. 

    The HP ElitePad 900 is expected to be widely available to customers in
the United States in January.

    "For its advanced KIS concierge service, Emirates Airlines needed an
enterprise-grade tablet," said James Mouton, senior vice president and
general manager, Personal Computer Global Business Unit, HP. "In the HP
ElitePad, it found a compact, powerful and stylish business tool ideally
suited to meet the needs of its staff and customers, both on the ground
and at 40,000 feet."

    Main features of the HP ElitePad 900: 

--  An ergonomic design featuring a 10.1-inch diagonal display, while
    weighing just 1.5 pounds and measuring 9.2 millimeters (mm) thin. This
    will allow Emirates' pursers and their crew the agility to efficiently
    address customer needs throughout flights.
--  Stylish, premium materials such as CNC-machined aluminum and
    Corning(R) Gorilla(R) Glass 2 that look right at home in
    Emirates' luxurious cabins.
--  Engineering that meets military standard 810G testing for drop,
    vibration, dust, temperature and altitude,(2) allowing it to stand up
    any travel conditions.
--  Enterprise-caliber data, device and identity protection for Emirates
    customers with HP Client Security.


About Emirates
 Since its launch in 1985, Emirates Airline has
received more than 500 international awards in recognition of its efforts
to provide unsurpassed levels of customer service. 

    Emirates is the world's largest international airline in scheduled
passenger kilometers flown. Its all wide-bodied fleet of 189 aircraft
includes eight freighters and is among the youngest in the skies. The
airline plans to more than double its size by 2020. 

    Emirates operates services to 126 destinations in 74 countries in Europe,
North America, South America, the Middle East, Africa, the Indian
subcontinent and Asia-Pacific.

    Visit Emirates online at: www.emirates.com

    About HP
 HP creates new possibilities for technology to have a
meaningful impact on people, businesses, governments and society. The
world's largest technology company, HP brings together a portfolio that
spans printing, personal computing, software, services and IT
infrastructure to solve customer problems. More information about HP is
available at http://www.hp.com.

    (1) Not all features are available in all editions of Windows 8. Systems
may require upgraded and/or separately purchased hardware, drivers and/or
software to take full advantage of Windows 8 functionality. Additional
information is available at www.microsoft.com. 

    (2) Testing was not intended to demonstrate fitness for U.S. Department
of Defense contract requirements or for military use. Test results are
not a guarantee of future performance under these test conditions.

    Microsoft and Windows are U.S. registered trademarks of Microsoft

    This news release contains forward-looking statements that involve risks,
uncertainties and assumptions. If such risks or uncertainties materialize
or such assumptions prove incorrect, the results of HP and its
consolidated subsidiaries could differ materially from those expressed or
implied by such forward-looking statements and assumptions. All
statements other than statements of historical fact are statements that
could be deemed forward-looking statements, including but not limited to
statements of the plans, strategies and objectives of management for
future operations; any statements concerning expected development,
performance, market share or competitive performance relating to products
and services; any statements regarding anticipated operational and
financial results; any statements of expectation or belief; and any
statements of assumptions underlying any of the foregoing. Risks,
uncertainties and assumptions include macroeconomic and geopolitical
trends and events; the competitive pressures faced by HP's businesses;
the development and transition of new products and services (and the
enhancement of existing products and services) to meet customer needs and
respond to emerging technological trends; the execution and performance
of contracts by HP and its customers, suppliers and partners; the
protection of HP's intellectual property assets, including intellectual
property licensed from third parties; integration and other risks
associated with business combination and investment transactions; the
hiring and retention of key employees; assumptions related to pension and
other post-retirement costs and retirement programs; the execution,
timing and results of restructuring plans, including estimates and
assumptions related to the cost and the anticipated benefits of
implementing those plans; expectations and assumptions relating to the
execution and timing of cost reduction programs and restructuring and
integration plans; the resolution of pending investigations, claims and
disputes; and other risks that are described in HP's Quarterly Report on
Form 10-Q for the fiscal quarter ended July 31, 2012 and HP's other
filings with the Securities and Exchange Commission, including HP's
Annual Report on Form 10-K for the fiscal year ended October 31, 2011. HP
assumes no obligation and does not intend to update these forward-looking

    Copyright 2012 Hewlett-Packard Development Company, L.P. The information
contained herein is subject to change without notice. The only warranties
for HP products and services are set forth in the express warranty
statements accompanying such products and services. Nothing herein should
be construed as constituting an additional warranty. HP shall not be
liable for technical or editorial errors or omissions contained herein.

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