Oracle Business Intelligence Applications Deliver Significant ROI According to a Study by Leading Independent Research Firm

Tue Dec 4, 2012 8:00am EST

* Reuters is not responsible for the content in this press release.

  REDWOOD SHORES, CA, Dec 04 (Marketwire) -- 

    News Facts 

--  A recent commissioned Total Economic Impact (TEI) study conducted by
    Forrester Consulting on behalf of Oracle found that Oracle Business
    Intelligence (BI) Applications can deliver significant ROI by
    providing complete, real-time, and enterprise wide insight for all
    users, enabling fact-based actions and intelligent interaction(1).
--  After conducting in-depth interviews with four Oracle Business
    Intelligence Applications customers that shared quantitative and
    qualitative results, the study found that the companies realized the
    following key benefits:
    --  Significant ROI(2) - experienced a three-year risk adjusted return
        on investment of 97 percent with a 20-month payback period;
    --  Lower procurement spend(3) - realized five percent lower
        procurement costs in the first year and increased to seven percent
        in the second year;
    --  Accounts payable savings(4) - achieved savings of more than $1
        million per year by the third year;
    --  Lower inventory working capital(5) - experienced 15 percent
        reduction in inventory for the affected product categories over
        three years;
    --  Increased gross sales and prices - increased gross sales by 0.4
        percent in affected parts of the organization(6) and increased
        average sales price by 0.3 percent(7) over three years;
    --  IT and business labor savings - achieved efficiencies in both the
        IT and business sides of the organization;
--  Forrester's TEI analysis measures costs and benefits in areas
    typically accounted for within IT. It also weighs the enabling value
    of a technology in increasing the effectiveness of overall business
    processes. This study provides enterprises with a framework to
    evaluate the potential financial impact of Oracle BI Applications.
--  Oracle BI Applications are complete, pre-built BI solutions designed
    to deliver intuitive, role-based intelligence across every level of an
    organization, from front-line employees to senior management, enabling
    better decisions, actions, and business processes.
--  Designed for heterogeneous environments, these solutions enable
    organizations to gain insight from a range of data sources and
    applications including the Oracle E-Business Suite, Oracle's
    PeopleSoft, Oracle's Siebel CRM, Oracle's JD Edwards EnterpriseOne,
    Oracle Fusion, SAP and other third-party sources.
--  With native support for tablet and mobile devices, Oracle BI
    Applications support large numbers of concurrent users and are
    certified to run on Oracle Exalytics In-Memory Machine.


Supporting Quotes

--  "I believe this study demonstrates the value that Oracle Business
    Intelligence Applications can deliver to its customers," said John
    O'Rourke, Vice President, Product Marketing for Business Analytics at
    Oracle. "By integrating business intelligence at the application
    layer, users with all levels of technical expertise can harness the
    power of business analytics to make valuable and profitable


Supporting Resources

--  Oracle Business Analytics
--  Oracle Business Intelligence Applications
--  Oracle CRM Analytics
--  Oracle ERP Analytics
--  Connect with Oracle Business Analytics via YouTube, Facebook and
--  To learn more about the findings of the Forrester Total Economic
    Impact Study, join us for the webcast on Dec. 11, 2012. Please
    register at:
--  (1) Source: "The Total Economic Impact of Oracle Business Intelligence
    Applications," a study conducted by Forrester Consulting on behalf of
    Oracle, October 2012.
--  (2) Composite organization achieved this return.
--  (3) This benefit was realized by three of the companies surveyed.
--  (4) $1 million savings represents composite organization savings in
    total over three years.
--  (5) 15% reduction in working capital is for the composite organization
    held constant over three years.
--  (6) 0.4% improvement is for composite organization at a gross margin
    of 40%.
--  (7) Composite organization achieved 0.3% increase in sales margin.


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