Ford, Eaton, SunPower and Whirlpool Team Up for Electric Energy Initiative

Tue Jan 8, 2013 3:01am EST

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LAS VEGAS,  Jan. 8, 2013  /PRNewswire/ --

* Ford launches MyEnergi Lifestyle®  collaboration to show how a typical
American family can significantly reduce their electricity bills and CO2 
footprint by integrating today's home appliance and plug-in vehicle technology  
* Georgia Institute of Technology  computer model predicts a 60 percent
reduction in energy costs and savings of more than 9,000 kg of CO2  (55 percent
reduction) from a single home when changes from a MyEnergi Lifestyle product are
incorporated; if every home in the U.S. were to implement these energy-saving
technologies, it would be the equivalent of taking all the homes in  California,
 New York  and  Texas  off the power grid (32 million homes)  
* Ford and its business associates will highlight MyEnergi Lifestyle
technologies and detailed modeling results at the 2013 International CES in  Las
Vegas,  Jan. 8-12

Ford Motor Company (NYSE: F) today announces a strategic collaboration that will
demonstrate how a typical American family can significantly reduce their
electricity bills and CO2  footprint by integrating home appliance technology
with a plug-in vehicle to achieve an energy-efficient lifestyle.  

(Photo:  )

The Ford-led MyEnergi Lifestyle®  collaboration - comprised of leaders in the
home appliance, renewable energy and power management industries - includes 
Eaton  (NYSE: ETN), SunPower (NASDAQ: SPWR) and Whirlpool (NYSE: WHR).
Additional featured companies include semiconductor provider Infineon (FSE: IFX
/ OTCQX: IFNNY) and Nest Labs, with its latest learning thermostat represented
in the research and implementation phase of the collaboration.  

Specifically, MyEnergi Lifestyle showcases how combining renewable energy
generation with "time-flexible" loads optimizes energy consumption across a
plug-in vehicle and home appliances.  

Ford and its business associates worked with researchers from  Georgia Institute
of Technology  to create a computer model that calculates the electricity usage
of a typical single family in their home for one year and the associated savings
with moving to an energy-efficient lifestyle. The cumulative results predict a
60 percent reduction in energy costs and more than 9,000 kg of CO2  (55 percent
reduction) saved from a single home. If every home in the U.S. were to implement
these energy-saving technologies, it would be the equivalent of taking all the
homes in  California,  New York  and  Texas  off the power grid (32 million

Additional results from the  Georgia Tech  computer model, including in-depth
associate product savings, will be revealed at Ford's display during the 2013
International CES in  Las Vegas,  Jan. 8-12.

To create a real-world example of how attainable, affordable and convenient a
sustainable lifestyle can be, MyEnergi Lifestyle collaborators also announce
plans to award a typical American family with delivery and installation of
energy-saving products from each company, along with other leading
energy-efficient products. All contest and promotion details will be included in
a separate announcement soon.  

"More than ever, cars are sharing the same energy source as the home," says 
Mike Tinskey, global director of Vehicle Electrification and Infrastructure,
Ford Motor Company. "The time is right for the home appliance and transportation
sectors to converge if we are going to tackle a myriad of sustainability
challenges in a rapidly changing world."

The average American home uses more than 11,000 kWh of electricity a year, says
Warwick Stirling, global director for Energy and Sustainability, Whirlpool
Corporation. "But with recent technology advancements in our appliances, a
family can use energy smarter and more efficiently," he adds.

"SunPower is offering Ford plug-in vehicle owners the world's most efficient
solar power systems to ensure they maximize emission-free power generation for
use at home and for their vehicles," says  Ken Fong, SunPower general manager,
Americas. "SunPower systems offer the industry's best warranty, so homeowners
can count on 25 years or more of clean power to support their sustainability
goals and generate significant annual savings on their electricity bills."  

"As innovation in home electrical technology advances, so does the need for
safe, reliable and efficient power distribution," says  Joanne Edwards, vice
president and general manager, Residential Division,  Eaton. "At the same time,
giving homeowners the tools to tap into the details of distributed power for
their homes allows them to modify their behavior and further reduce energy

Driving change: Technology trends

A plug-in vehicle is the largest electrified product most people will ever buy,
and it serves as a catalyst for adoption of products that reduce CO2 and save
money. Recent advancements in several technologies make this an ideal time to
demonstrate the benefits that can be achieved by optimizing a home energy

Key factors driving MyEnergi Lifestyle include:

* Electric vehicles, like the all-new Ford C-MAX Energi plug-in hybrid, are more
efficient and can charge during the low-cost electricity hours  
* Appliance efficiency has improved dramatically over the past decade  
* Hot water heaters are more efficient and use nighttime electricity  
* Connected appliances can use less energy during peak periods  
* The Nest Learning Thermostat programs itself and automatically saves energy
when a homeowner is away  
* Efficient, reliable and affordable rooftop solar systems enable families to
generate renewable energy and save money on utility bills  
* Connected devices enable smarter use of energy

In addition to the energy benefits directly received from the latest product
offerings of Ford,  Eaton, SunPower and Whirlpool, the widespread deployment of
smart meters (now in more than 40 million homes across the U.S.) enables
households to take advantage of off-peak rates.

Utilities turning to off-peak rates

Most of today's residential electrical load on the grid occurs in the daytime
hours. Electrical utilities need to ensure this daytime peak demand load does
not exceed their supply capacity. Consequently, utilities in many parts of the
country offer reduced energy rates for off-peak usage as a way to incentivize
customers to shift their usage patterns to nighttime or early-morning hours.
Discounted off-peak hours are typically  between 12 a.m. and 5 a.m.  Off-peak
pricing is normally around half as much as on-peak, but peak pricing can be as
much as 10 times higher than off-peak in some parts of the country.

Examples of household electrical loads that could be shifted to off-peak hours
via an automated or controlled mobile app include charging a plug-in vehicle,
running a dishwasher, running a hot water heater, running the refrigerator's
defrost cycle and ice-making.  

Additionally, data from electric utilities indicate their power generation mix
is based on a higher percentage of clean/renewable energy sources during
off-peak hours. Therefore, a family can reduce their CO2  footprint even further
by off-peak electricity usage.  

Value charging in MyEnergi Lifestyle
Ford's own off-peak electric usage technology - value charging - is available on
all Ford plug-in vehicles, including C-MAX Energi, Fusion Energi and Focus
Electric, via the MyFord®  Mobile app. Value charging is a unique feature that
harnesses the power of cloud computing to automatically charge the vehicle when
utility rates are lowest, thus helping to minimize the cost to charge the
vehicle and the potential ownership costs of an electric vehicle.  

Drivers just need to enable a single setting in the app and then plug their cars
in without worrying about what time the rates change in their area. The network
monitors utility rate schedules and automatically transmits a signal to the
vehicle through embedded cellular connectivity to start charging at the lowest

Ford is the only automaker to offer the value charging feature and is working
with other companies to allow access to its proprietary database of utility
rates - thus enabling similar value charging functionality to all representative
associate products.  

The power of choice
Value charging is just one example of the efficiency Ford's new electrified
vehicles can provide owners. The all-new Ford C-MAX Energi is highlighted in
MyEnergi Lifestyle and is America's most fuel-efficient plug-in hybrid with an
EPA-estimated 108 MPGe city and 100 MPGe combined rating - 5 MPGe better than
Toyota Prius plug-in. C-MAX Energi is America's most affordable plug-in hybrid
with a starting price of  $29,995, after a federal tax credit and including
destination and delivery costs.  

C-MAX Energi is part of Ford's overall strategy to give customers the power of
choice for leading fuel economy across the lineup. Ford will offer eight
vehicles that deliver 40 mpg or better in 2013 - more than any other automaker.
This includes six all-new electrified vehicles - three hybrids and three plug-in

Ford's new electrified vehicles are equipped with innovative technologies that
are designed to help win over both novice and experienced hybrid owners while
giving them coaching tools to be more efficient drivers.  

SmartGauge® with EcoGuide, for example, provides in-vehicle customizable
displays, including instantaneous fuel economy readings and coaching functions
to help drivers understand and optimize their fuel efficiency.  

EV+ combines the built-in GPS of Ford SYNC®  with proprietary software
algorithms developed by Ford engineers to learn frequent destinations. As a
result, vehicles give drivers more drive time in electric-only mode.  

EV mode allows a driver to switch vehicle operation between three modes:
all-electric, normal hybrid operation and conserve battery power for later use
mode. This new feature debuted on the C-MAX Energi and will be featured on
Fusion Energi.  

More information about C-MAX Energi can be found  here.

About Ford Motor Company  
Ford Motor Company (NYSE: F), a global automotive industry leader based in 
Dearborn, Mich., manufactures or distributes automobiles across six continents.
With about 172,000 employees and 65 plants worldwide, the company's automotive
brands include Ford and  Lincoln. The company provides financial services
through Ford Motor Credit Company. For more information regarding Ford and its
products worldwide, please visit

About  Eaton
Eaton  is a diversified power management company providing energy-efficient
solutions that help our customers effectively manage electrical, hydraulic and
mechanical power. The company is a global technology leader in electrical
products, systems and services for power quality, distribution and control,
power transmission, lighting and wiring products; hydraulics components, systems
and services for industrial and mobile equipment; aerospace fuel, hydraulics and
pneumatic systems for commercial and military use; and truck and automotive
drivetrain and powertrain systems for performance, fuel economy and safety. 
Eaton  acquired Cooper Industries plc in 2012.  Eaton  has approximately 100,000
employees and sells products to customers in more than 150 countries. For more
information, visit

About SunPower  
SunPower Corp. (NASDAQ: SPWR) designs, manufactures and delivers the highest
efficiency, highest reliability solar panels and systems available today.
Residential, business, government and utility customers rely on the company's
quarter century of experience and guaranteed performance to provide maximum
return on investment throughout the life of the solar system. Headquartered in 
San Jose, Calif., SunPower has offices in  North America,  Europe,  Australia, 
Africa  and  Asia. For more information, visit

About Whirlpool Corporation
Whirlpool Corporation is the world's leading manufacturer and marketer of major
home appliances, with annual sales of approximately  $19 billion  in 2011,
68,000 employees, and 65 manufacturing and technology research centers around
the world. The company markets Whirlpool, Maytag, KitchenAid, Jenn-Air, Amana,
Brastemp, Consul, Bauknecht and other major brand names to consumers in nearly
every country around the world. Additional information about the company can be
found at

About  Georgia Institute of Technology
The  Georgia Institute of Technology  is one of the world's premier research
universities. Ranked seventh among U.S. News & World Report's top public
universities, the Institute enrolls 21,000 students within its six colleges. 
Georgia Tech  is the nation's leading producer of engineers as well as a leading
producer of female and minority engineering Ph.D. graduates. Holding more than
780 patents and receiving approximately  $570 million  in sponsored awards, 
Georgia Tech  ranks among the nation's top ten universities (without a medical
school) in research expenditures. Visit  for more information.

About Infineon
Infineon Technologies AG, Neubiberg,  Germany, offers semiconductor and system
solutions addressing three central challenges to modern society:  energy
efficiency,  mobility, and  security. In the 2012 fiscal year (ending  September
30), the Company reported sales of  Euro 3.9 billion  with close to 26,700
employees worldwide. Infineon is listed on the Frankfurt Stock Exchange (ticker
symbol: IFX) and in the  USA  on the over-the-counter market OTCQX International
Premier (ticker symbol: IFNNY).




SOURCE  Ford Motor Company

Amanda Zusman, Ford Motor Company, +1-313-322-3132,; Gil
Jenkins, Ford Motor Company, +1-415-677-2716,; Kristine
Vernier, Whirlpool, +1-269-923-7405,; Mark Horner, Eaton,
+1-412-893-3590,; Liz Klipp, Georgia Tech, +1-404-894-6016,; Ingrid Ekstrom, SunPower Corp., +1-510-260-8368,; Matthew Schmidt, Infineon (Small Planet PR),
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