Paladyne Invests in Senior Buy-side Talent, Expands Sales Team

Thu Jan 10, 2013 8:00am EST

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Jim Feingold Appointed as Global Head of Sales
LAKE SUCCESS, N.Y.,  Jan. 10, 2013  /PRNewswire/ -- Paladyne Systems, a 
Broadridge Financial Solutions  company (NYSE: BR) and a leading provider of
next-generation investment management solutions, today announced the appointment
of  Jim Feingold  as Global Head of Sales. In addition, joining the sales and
business development team as senior hires are  Devani Maijala,  Lisa Zippelius 
and  Michael Conti.  


"We are pleased to expand our sales and business development with a seasoned
team to be led by an industry veteran of Jim's caliber as we continue to grow
our client base across the buy-side globally," said  Sameer Shalaby, President,
Paladyne Systems. "Since Paladyne was acquired by Broadridge we have
significantly expanded our product offering and account coverage, and are
extending into adjacent markets beyond the hedge fund community."  

"I am excited to join Broadridge and lead Paladyne's sales team at this
juncture.  Broadridge's global reach and commitment, combined with Paladyne's
extensive trading, portfolio management and enterprise data management
capabilities, creates an  institutional offering  unique in the marketplace,"
said  Jim Feingold, Vice President and Global Head of Sales, institutional
offering Paladyne.  "We are at an inflection point right now as the buy-side
faces an increasingly complex global market landscape, shifting government
regulations and the need to monitor their business challenges in real-time.
Paladyne offers a world class platform, in a truly hosted solution, to help
investment management firms and their service providers with these challenges." 

Mr. Feingold will have responsibility for generating revenue globally,
leveraging existing and developing new buy-side relationships directly with
hedge funds, asset managers, service providers and channel partners; as well as
supporting Paladyne sales into adjacent markets. He was most recently Global
Head of Institutional Sales at Direct Markets, Inc., a subsidiary of Rodman &
Renshaw, and prior to that Global Head of Sales and Marketing at Portware LLC.
Mr. Feingold has more than 20 years of experience, with the last 15 years
concentrating on electronic trading platforms and algorithms offered to both the
buy-side and the sell-side. He has held sales and marketing positions at
Progress Software, Merrill Lynch, Laidlaw Capital Management and Bloomberg
Financial Markets.  

Devani Maijala  joins Paladyne as a Senior Director of Sales and will be
primarily focused on expanding strategic relationships with global hedge fund
administrators and asset managers. Previously, Ms. Maijala was a Senior
Relationship Manager of the Americas at Bloomberg L.P. in the Enterprise Asset
and Investment Manager (AIM) division, focusing on Portfolio & Risk Analytics.
Ms. Maijala has over 12 years of experience in buy-side financial services,
having held positions at FactSet Research Systems as an Assistant Vice President
of Key Institutional Accounts, Thomson Reuters in the Markets Division, and at
G.E. Capital.

Lisa Zippelius  joins Paladyne's  New York  office as a Senior Director of
Buy-side Sales and will focus on the rapidly expanding prime brokerage channel
for Paladyne. Ms. Zippelius spent nine years at Goldman Sachs where she was most
recently a Vice President in the Prime Brokerage group as a trader on the
Securities Lending desk. Prior to joining Prime Brokerage, Ms. Zippelius spent
four years in FICC Sales and Trading at GS and two years in the Global
Transaction Banking Group at Deutsche Bank. She is an active member in 100 Women
in Hedge Funds and High Water Women.

Michael Conti  joins Paladyne as Senior Director of Sales and will cover direct
sales to hedge funds and asset management clients in the U.S. Mr. Conti was most
recently at Thomson Reuters as a Global Sales Lead, and has over 25 years of
industry experience, both in financial services technology and investment
banking. He has headed sales and business development at Nirvana Solutions Inc.
and Direct Services LLC, and also held senior positions at Lehman Brothers and
Societe Generale.  

About Paladyne Systems  
Paladyne Systems, a Broadridge Company (NYSE:BR), is the leading provider of
next generation investment management solutions. Paladyne offers its integrated
front-, middle- and back-office platform, known as the Paladyne Suite, to hedge
funds, asset managers, fund administrators and prime brokers. The modular
Paladyne Suite includes order management, portfolio management, reference data
management, data warehouse and custom reporting and reconciliation, and is
complemented by the Paladyne Network, an integrated network of leading 3rd-party
software and market data firms. The solution can be delivered onsite or via
Paladyne's industry-leading application service provider solution, SAS 70 Level
II-certified Paladyne ASP. Paladyne was established in 2005 and acquired by
Broadridge in 2011 and now serves over 225 clients worldwide. The firm has
approximately 180 employees and is headquartered in  New York, with regional
offices in  New Jersey,  London,  Russia  and  Hong Kong.  

For more information, please visit  

About Broadridge
Broadridge is a technology services company focused on global capital markets. 
Broadridge is themarket leader enabling secure and accurate processing of
information for communications andsecurities transactions among issuers,
investors and financial intermediaries.  Broadridge builds theinfrastructure
that underpins proxy services for over 90% of public companies and mutual funds
inNorth America; processes more than  $4.5 trillion  in fixed income and equity
trades per day; and savescompanies billions annually through its technology

For more information about Broadridge, please visit

Paladyne Media Contact:
Lisa Jane O'Neil
+1 (212) 786-7629
+1 (917) 361-8303

Broadridge Media Contact:
Kelly M. Howard

SOURCE  Paladyne Systems, a Broadridge Company
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