Newly Crowned Miss America Mallory Hagan to Serve as Spokesperson for IHOP`s 8th Annual National Pancake Day Celebration

Wed Jan 16, 2013 4:16pm EST

* Reuters is not responsible for the content in this press release.

Miss America 2013 To Help Raise $3 Million to Celebrate Children`s Miracle
Network Hospitals` 30th Anniversary Encouraging Everyone to Enjoy Free Pancakes
Nationwide February 5
GLENDALE, Calif.--(Business Wire)--
Just a few short days after being crowned Miss America 2013, Mallory Hagan has
announced that she plans to help IHOP raise more than $3 million for Children`s
Miracle Network Hospitals on Tuesday, February 5 as that organization kicks off
its 30th anniversary. On that day, Hagan will be exchanging her crown for a
chef`s hat, her gown for an apron and her sash for a spatula to serve as
spokesperson for IHOP`s eighth annual National Pancake Day, when participating
IHOP restaurants nationwide give away millions of buttermilk pancakes from 7
a.m. to 10 p.m. In exchange for the free short stack of pancakes, IHOP
restaurants are encouraging guests to make a voluntary donation to Children`s
Miracle Network Hospitals and other local charities.
Newly crowned Miss America Mallory Hagan signs on as spokesperson for IHOP's
National Pancake Day benefiting Children's Miracle Network Hospitals and other
local charities. (Photo: Business Wire)

"It`s an understatement when I say I`m thrilled and honored to begin my year of
service as Miss America by serving as the spokesperson for IHOP as they help
raise funds for Children`s Miracle Network Hospitals," said Hagan, who serves as
the charity`s National Goodwill Ambassador. "Helping save children`s lives is
the most worthy of causes, and I am grateful to start my year off by helping to
celebrate the Children`s Miracle Network Hospital`s 30th anniversary of helping
children. I hope that everybody can celebrate with me by going to IHOP on
February 5th to enjoy a short stack of free, delicious buttermilk pancakes and
help save the lives of children across the country." 

IHOP launched its National Pancake Day celebration in 2006 to benefit the
communities in which it operates. Last year`s fundraiser was the largest one-day
event in IHOP`s 54-year history with more than four million pancakes given away
and over $3 million raised for local children`s hospitals and other worthy
causes. To date, IHOP and its guests have raised more than $10 million dollars
in support of local charities. 

"We congratulate Mallory on her accomplishment and welcome her partnership for
IHOP`s National Pancake Day this February 5th," said Julia Stewart, Interim
President, IHOP and CEO of the parent company, Dine Equity, Inc. "Every year, we
look forward to partnering with the Miss America Organization and Children`s
Miracle Network Hospitals to continue supporting children`s health and
well-being throughout the nation." 

For more information about National Pancake Day, to find a local IHOP, or to
donate to Children`s Miracle Network Hospitals, please visit 


For 54 years, IHOP has been a leader and expert in all things breakfast and a
leader in family dining. The chain is highly competitive in its menu offering,
serving 65 different signature, made-from-scratch breakfast options as well as a
range of meals under 600 calories. Beyond offering "everything you love about
breakfast," IHOP has a wide selection of popular lunch and dinner items, as
well. IHOP offers its guests an affordable, everyday dining experience with warm
and friendly service. As of September 30, 2012, there were 1,565 IHOPs in 50
states and the District of Columbia, as well as in Canada, Guatemala, Mexico,
Puerto Rico, the United Arab Emirates, and the U.S. Virgin Islands. Under the
licensed name IHOP at HOME consumers can also enjoy a line of premium breakfast
products available at leading retailers. IHOP restaurants are franchised and
operated by Glendale, Calif.-based International House of Pancakes, LLC and its
affiliates. International House of Pancakes, LLC is a wholly-owned subsidiary of
DineEquity, Inc. (NYSE: DIN) 


The Miss America Organization is one of the nation's leading achievement
programs and the world's largest provider of scholarship assistance for young
women. Last year, the Miss America Organization and its state and local
organizations made available more than $45 million in scholarship assistance.
For more information, go to 


Children`s Miracle Network Hospitals raises funds for 170 children`s hospitals
across the United States and Canada, which, in turn, use the money where it`s
needed the most. When a donation is given it stays in the community, helping
local kids. Since 1983, Children`s Miracle Network Hospitals has raised more
than $4.7 billion, most of it $1 at a time. These donations have gone to support
research and training, purchase equipment and pay for uncompensated care, all in
support of the mission to save and improve the lives of as many children as
possible. Learn more at 

NOTE TO EDITORS: Pancake Day is a tradition that dates back several centuries to
when the English prepped for fasting during Lent. Strict rules prohibited the
eating of all dairy products during Lent, so pancakes were made to use up the
supply of eggs, milk, butter and other dairy products…hence the name Pancake
Tuesday, or Shrove Tuesday. IHOP`s National Pancake Day will take place a week
before Shrove Tuesday, on Tuesday, February 5.

Photos/Multimedia Gallery Available:

Wills Communications
Terry Wills, (310) 546-1212
Miss America Organization
Sharon Pearce, (609) 653-8700
Craig Hoffman, (818) 637-3603 

Copyright Business Wire 2013

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