Minaj, Carey fail to boost "American Idol" audience

LOS ANGELES Thu Jan 17, 2013 1:45pm EST

Judges Randy Jackson (L-R), Mariah Carey, Keith Urban, Nicki Minaj and host Ryan Seacrest attend a Fox panel for the television series ''American Idol'' at the 2013 Winter Press Tour for the Television Critics Association in Pasadena, California January 8, 2013. REUTERS/Mario Anzuoni

Judges Randy Jackson (L-R), Mariah Carey, Keith Urban, Nicki Minaj and host Ryan Seacrest attend a Fox panel for the television series ''American Idol'' at the 2013 Winter Press Tour for the Television Critics Association in Pasadena, California January 8, 2013.

Credit: Reuters/Mario Anzuoni

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LOS ANGELES (Reuters) - The audience for "American Idol" slumped 19 percent to 17.9 million viewers, its lowest season opener, despite the debut of judges Mariah Carey, Nicki Minaj and Keith Urban, according to early ratings data released on Thursday.

The two-hour premiere of the show's 12th season on Fox television also lost 19 percent of the 18-49 age group most coveted by advertisers, Nielsen figures showed. Total viewers dropped to 17.9 million from 21.9 million in 2012.

Despite the drop, "American Idol" was still the most watched show by a huge margin on U.S. television Wednesday night, beating all shows combined in the 18-49 demographic on the three other biggest TV networks.

Fox executives also noted that "Idol" beat the 2012 September premiere of NBC singing show rival "The Voice" by some 46 percent in total viewers.

"American Idol," long a ratings juggernaut for Fox, lost its eight-year crown as the most watched show on U.S. television last year to "Sunday Night Football."

Singers Carey, Minaj and country artist Keith Urban joined the show as judges after Jennifer Lopez and Aerosmith frontman Steven Tyler left last year.

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(Reporting By Jill Serjeant, editing by Stacey Joyce)

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Comments (5)
MusicMan101 wrote:
Minaj is NOT A GOOD addition to this show. Have been a fan of it for years, but she is such a downer and such a troublemaker. Like it that they got a good country boy with Keith, but the other two are just a waste of money….and it is not a small amount!

Jan 17, 2013 2:31pm EST  --  Report as abuse
MNfatslady wrote:
Minaj is a flash in the pan (might be a big flash now, but flashes go away). Carey is an eternal flame. Minaj can’t stand that and acts like a moron to over run Carey. The whole show is OLD and boring and stupid.

Jan 17, 2013 3:02pm EST  --  Report as abuse
desertlover wrote:
Minaj is the problem. She is disgusting to look at and listen to.

Jan 17, 2013 3:58pm EST  --  Report as abuse
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