Dollar General Recognizes Chicago Literacy Volunteer as National "Every Day Hero"

Thu Jan 24, 2013 7:10am EST

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Dollar General Celebrates Diversity with a $10,000 Donation to America SCORES
Chicago
GOODLETTSVILLE, Tenn.--(Business Wire)--
In recognition of volunteers who do extraordinary things every day for their
families and communities, Dollar General (NYSE: DG) is partnering with Procter &
Gamble to honor Chicago mother and literacy volunteer, Sabrina Williams, as its
official "Every Day Hero" for February 2013 as it celebrates diversity in the
communities it serves. Williams will be featured in a national marketing
campaign, including a spotlight throughout February within TNT`s "Dramatic
Difference" on-air vignettes featured on the television network which highlight
individuals making a significant difference in their community.

http://mms.businesswire.com/bwapps/mediaserver/ViewMedia?mgid=355451&vid=4
Sabrina Williams is an Every Day Hero (Photo: Business Wire)

"Dollar General is pleased to honor Sabrina and volunteers everywhere through
the `Every Day Heroes` program during our February focus on celebrating
diversity," said Todd Vasos, Dollar General`s executive vice president and chief
merchandising officer. "Sabrina truly embodies the Dollar General mission of
`Serving Others` through her commitment to family and volunteerism, as well as
her dedication to literacy education as a writing coach to Chicago`s youth." 

Sabrina is a driving force in the community of North Lawndale, on the west side
of Chicago. In addition to raising her own four children in the neighborhood she
grew up in, she also became a valued community leader and volunteer. She was
Chair of the Parent Committee at her children`s elementary school, where all
four children became involved in America SCORES Chicago`s after-school literacy
program. After her children went on to high school, Sabrina herself got involved
with America SCORES as a writing coach for 3rd, 4th and 5th grade boys. She is
actively involved in her church, as well as a community women's shelter. After
her husband's sudden passing five years ago, Sabrina remained strong for her
children and active in the community. 

"Being a volunteer, I get back as much as I give," Williams said. "I`ve watched
children in my community, including my own, build confidence and grow through
their involvement in America SCORES, so I`m glad to do my part and help these
kids get the skills they need to succeed in life." 

Dollar General has a strong commitment to schools, after-school programs and
other literacy programs around the nation through its Dollar General Literacy
Foundation. The foundation supports programs that help others improve their
lives through literacy and education. 

"It may sound simple, but Sabrina cares," Vasos said. "She cares about her
students and parents in the community, whether she knows them personally or not.
She always takes the time to listen to someone who is going through a hard time
and looking for support or advice. She is a pillar of strength for anyone lucky
enough to know her." 

In honor of Sabrina Williams and literacy volunteers everywhere, Dollar General
is making a $10,000 donation to America SCORES to help the organization fulfill
its mission of inspiring urban youth to lead healthy lives, to be engaged
students and to have the confidence and character to make a difference in the
world. 

About Dollar General Corporation

For over 70 years, Dollar General Corporation delivers value to shoppers by
helping them Save time. Save money. Every day! by offering products that are
frequently used and replenished such as food, snacks, health and beauty aids,
cleaning supplies, basic apparel, house wares and seasonal items at low everyday
prices in convenient neighborhood locations. With 10,000 stores in 40 states,
Dollar General has more retail locations than any retailer in America. In
addition to high quality private brands, Dollar General sells products from
America's most-trusted manufacturers such as Procter & Gamble, Kimberly-Clark,
Unilever, PepsiCo, Kellogg's, Coca-Cola and more. Learn more about Dollar
General at www.dollargeneral.com. 

About Procter & Gamble

P&G serves approximately 4.6 billion people around the world with its brands.
The Company has one of the strongest portfolios of trusted, quality, leadership
brands, including Pampers, Tide, Ariel, Always, Whisper, Pantene, Mach3, Bounty,
Dawn, Fairy, Gain, Charmin, Downy, Lenor, Iams, Crest, Oral-B, Duracell, Olay,
Head & Shoulders, Wella, Gillette, Braun, Fusion, Ace, Febreze, Ambi Pur, SK-II,
and Vicks. The P&G community includes operations in approximately 75 countries
worldwide. Please visit http://www.pg.com for the latest news and in-depth
information about P&G and its brands. 

About America SCORES Chicago

America SCORES Chicago is an affiliate of America SCORES, an award-winning
national youth development program that seeks to help urban students Write, Play
and Achieve. America SCORES Chicago uses a blend of poetry, soccer, and service
learning programming to provide free after school programming to public school
students in Chicago`s west side communities. For more information visit
www.americascoreschicago.org. 

This press release has an accompanying Smart Marketing Page providing further
details about the organization, products and services introduced above. You can
access the Smart Marketing Page via the following link:
http://smp.businesswire.com/pages/dollar-general-honors-every-day-heroes-february-0

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Blue Chip Marketing Worldwide
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ishaffer@bluechipww.com
or
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