Two Leading Retailers Team up With Sprinklr To Be Social@Scale

Wed Jan 30, 2013 9:05am EST

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1-800-FLOWERS.COMĀ® and The Children's Place to Harness the Power of the
Multi-Division Social Platform for Improved, Real-Time Customer Service
NEW YORK,  Jan. 30, 2013  /PRNewswire/ -- Sprinklr, the leading enabler of
scalable social media management for enterprises, today announced it is now
working with 1-800-FLOWERS.COM, the world's leading florist and gift shop, and 
The Children's Place, the  largest pure-play children's specialty apparel
retailer in  North America, to empower the retailers with its leading
multi-division Social Media Management System. Sprinklr enables brands to be
Social@Scale by engaging in a timely and relevant manner with their community
from a single location, across multiple corporate functions, and in multiple
social channels.  

"We are delighted to team with Sprinklr, which provides the opportunity for us
to connect with our customers in real-time across all social touch points, said 
Chris McCann, President, 1-800-FLOWERS.COM.  "As a customer-engaged company, we
are committed to social and now with Sprinklr we are empowered to enhance our
engagement with our customers-at a higher-level and at scale."

Similarly with a network of over 1,100 retail stores, The Children's Place
needed a social media management system that could scale to monitor multiple
social channels at once and enhance the way the brand optimized their
relationship with their customers. Working with Sprinklr provides the retailer
with assurance that no customer conversation would be left behind, every
interaction would result in additional value to the customer, and that the
retailer's brand voice was consistent at every touchpoint.  

"Every large retailer would love to be able to provide the type of customer
service you would expect from a mom and pop store and be able to apply that
approach across their entire retail network," said  Steven Lazarus, Social
Media/Digital Marketing Manager at The Children's Place. "This partnership
brings us closer to that reality as we are now able to actually be Social@Scale
by engaging with large volumes of customers in real-time and in a personalized
way while simultaneously responding with one consistent voice across The
Children's Place organization."

"1-800-FLOWERS.COM and The Children's Place are perfect examples of the types of
companies that can truly benefit from being Social@Scale ," said  Ragy Thomas,
CEO of Sprinklr. "Managing a large volume of customer interactions from multiple
channels can be a daunting task for any size organization. These large retailers
recognize the critical need to be able to quickly, efficiently, and accurately
process and prioritize external inquiries company-wide and engage with a
singular voice across every social touch point within the enterprise. We look
forward to working with both companies to achieve these social goals and further
enhance the value of their customer relationships."

Recognized as "the most capable" Social Media Management System to serve the
needs of large organizations by Altimeter Group, Sprinklr is currently working
with  more than 200 of the most engaging global  brands today including Sears,
Toys R Us, Dell, Virgin America, Cisco Systems, Samsung, Hearst and  Newell
Rubbermaid. According to a recent Marketing Profs study, Sprinklr clients are
ranked as five of the top six "most engaged" global brands and four out of the
top six "most responsive" brands.

About Sprinklr

Sprinklr fundamentally believes that the advent of social technologies changes
every aspect of how businesses connect with their audiences.  

With over 100 global brands as customers and financing from Battery Ventures,
the company is relentlessly focused on helping large enterprises adapt the
realities behind their firewall to the new realities of the socially-networked
and empowered customer.  

The company offers an enterprise-wide Social Media Management System and related

The world's most social global brands choose  Sprinklr  to be Social@Scale.

About 1-800-FLOWERS.COM, Inc.

1-800-FLOWERS.COM, Inc. is the world's leading florist and gift shop. For more
than 35 years, 1-800-FLOWERS (1-800-356-9377 or has been
helping deliver smiles for our customers with gifts for every occasion,
including fresh flowers and the finest selection of plants, gift baskets,
gourmet foods, confections, candles, balloons and plush stuffed animals. As
always, our 100% Smile Guarantee backs every gift. 1-800-FLOWERS.COM's Mobile
Flower & Gift Center was named winner of the Mobile Shopping Summit's "Best
Mobile Site of 2011." 1-800-FLOWERS.COM was also rated number one vs.
competitors for customer service by STELLAService and named by the E-Tailing
Group as one of only 9 online retailers out of 100 benchmarked to meet the
criteria for Excellence in Online Customer Service in 2011. 1-800-FLOWERS.COM
has been honored in Internet Retailer's "Hot 100: America's Best Retail Web
Sites" for 2011. The Company's BloomNet international floral wire service
( provides a broad range of quality products and value-added
services designed to help professional florists grow their businesses
profitably. The 1-800-FLOWERS.COM "Gift Shop" also includes gourmet gifts such
as popcorn and specialty treats from The Popcorn Factory (1-800-541-2676 or; cookies and baked gifts from Cheryl's
(1-800-443-8124 or; premium chocolates and confections from
Fannie May confections brands (  and;
gift baskets and towers from (; delicious
cut-fruit arrangements from (; wine
gifts from (; ultra- premium meats from
Stock Yards (; as well as exquisite, customizable invitations
and personal stationery from ( The
Company's Celebrations brand ( is a premier online
destination for fabulous party ideas and planning tips. 1-800-FLOWERS.COM, Inc.
is involved in a broad range of corporate social responsibility initiatives
including continuous expansion and enhancement of its environmentally-friendly
"green" programs as well as various philanthropic and charitable efforts. Shares
in 1-800-FLOWERS.COM, Inc. are traded on the NASDAQ Global Select Market, ticker
symbol: FLWS.

About The Children's Place Retail Stores, Inc.

The Children's Place is the largest pure-play children's specialty apparel
retailer in  North America. The Company designs, contracts to manufacture and
sells fashionable, high-quality merchandise at value prices, primarily under the
proprietary "The Children's Place" brand name. As of  October 27, 2012, the
Company operated 1,102 stores and an online store at

SOURCE  Sprinklr

FTI Consulting for Sprinklr, Jessy Adams, +1-212-850-5684,

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