AT&T Celebrates 28 Years of AT&T Pebble Beach National Pro-Am Sponsorship

Wed Jan 30, 2013 10:00am EST

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AT&T Helps Golf Fans Have Fun and Stay Connected with On-site Offerings
DALLAS,  Jan. 30, 2013  /PRNewswire/ -- After 27 years of sponsorship and over 
$100 million dollars  in funds raised for local charities,  AT&T* continues to
keep fans excited about the 2013 AT&T Pebble Beach National Pro-Am with a
redesigned digital clubhouse and unique ways for fans to engage and have fun.  

The 2013 AT&T Pebble Beach National Pro-Am continues a decades-long tradition of
sportsmanship and generosity. After last year's event, the tournament surpassed 
$100 million  in all-time funds raised for local charities, ranking it the
second amongst all PGA TOUR events.  Working with the Monterey Peninsula
Foundation, AT&T has supported hundreds of charitable programs in  Northern
California, including the  Hartnell College  Foundation and  Hartnell College.
The event is also an opportunity to pay tribute to active military personnel,
veterans and their families. AT&T is honored to show this support by having one
of its military veteran employees participate in the pin flag ceremony.  

"The AT&T Pebble Beach National Pro-Am is one of the most exciting events of the
year with excitement coming from everyone playing in the tournament to the
gallery of fans watching the fun," said  Mark Wright, AT&T Vice President of
Media and Sponsorship. "These dedicated players and fans are what make this
event so special. With their support, we're making an impact in this community
by supporting local charities and teaching the dangers of texting while

Throughout the tournament, fans can experience the legacy of the AT&T Pebble
Beach National Pro-Am with many different offerings. The redesigned AT&T Digital
Clubhouse, which will be located at the Triangle on  Pebble Beach, will feature
an interactive digital wall showcasing a mix of golf multimedia content and a
mosaic of spectator commemorative photos. It will also host an "It Can Wait"
pledge station where fans can take the  pledge to not text and drive.  

During the tournament, fans are invited to check out different AT&T Fan Zone
locations throughout the course and experience AT&T products and services,
including the  LG Optimus G, the tournament's handset. Additionally, at the AT&T
Fan Zone Tour Truck,  located at the Grand Entrance at Pebble Beach Golf Links,
fans can see the San Francisco Giants 2012 World Series Trophy and interact with
professional sports personalities during the tournament weekend. The "It Can
Wait" car simulator will also be available, allowing visitors to experience the
dangers of texting and driving in a safe, controlled environment. Fans can
experience similar offerings at several AT&T Fan Zone Tents, located at Pebble
Beach Golf Links' 18th  green and at the entrances of both Spyglass and MPCC.  

With so much going on, visitors can stay connected in a variety of ways. Fans
can send and receive text messages and access the mobile Internet on the golf
course, and even make and receive phone calls in designated areas.  Customers
can connect to "attwifi" with any internet capable AT&T device, and non-AT&T
customers can access Wi-Fi  for a small fee. Additionally, spectators can
participate in the AT&T Golf Gallery Chatter by texting CHATTER to 72645 to
receive exclusive updates and information throughout the event.**   

Fans on-site and off can follow event happenings through the AT&T Pebble Beach
National Pro-Am Facebook page and on Twitter at @FanZoneTour and @attproam. More
information on AT&T's sponsorships is available at:  

*AT&T products and services are provided or offered by subsidiaries and
affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.
**8 msgs/day. Text STOP to end. Text HELP for help. Msg&Data Rates May Apply.

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About AT&T
AT&T Inc. (NYSE:T) is a premier communications holding company and  one of the
most honored companies in the world. Its subsidiaries and affiliates - AT&T
operating companies - are the providers of AT&T services in  the United States 
and internationally. With a powerful array of network resources that includes
the nation's largest 4G network, AT&T is a leading provider of wireless, Wi-Fi,
high speed Internet, voice and cloud-based services. A leader in mobile
Internet, AT&T also offers the best wireless coverage worldwide of any U.S.
carrier, offering the most wireless phones that work in the most countries.  It
also offers advanced TV services under the AT&T U-verse®  and AT&T │DIRECTV
brands. The company's suite of IP-based business communications services is one
of the most advanced in the world.  

Additional information about AT&T Inc. and the products and services provided by
AT&T subsidiaries and affiliates is available at  or
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© 2013 AT&T Intellectual Property. All rights reserved. 4G not available
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trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All
other marks contained herein are the property of their respective owners.


Chris Ward, +1-310-482-4273,

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