Four telcos eye OTE's Bulgarian mobile unit-source
* Turk Telecom, Turkcell, Telenor, D.Telekom check books
* Binding bids expected by March 18
SOFIA, Feb 1 (Reuters) - Four major telecoms companies are competing to buy Bulgarian mobile operator Globul in a deal expected to be worth about 700 million euros ($950 million), a source with direct knowledge of the process said on Friday.
Globul is controlled by OTE, Greece's biggest telecoms operator, which plans to sell its Bulgarian unit as well as satellite unit HellasSat to help refinance 1.8 billion euros of debt by early 2014.
Turk Telekom, mobile phone operator Turkcell and Norway's Telenor are carrying out due diligence on Globul, Bulgaria's second-biggest mobile operator, the source, who wished not to be named, told Reuters.
Deutsche Telekom, which has a 40 percent stake in OTE, was also eyeing the Bulgarian unit, put on sale along with electronic appliance retailer Germanos. But it will only get involved if the bids came below expectations, the source said.
"Deutsche Telekom is in the process rather to encourage the other players to make serious offers," the source said.
Both Globul and OTE declined to comment.
The source said binding bids are expected by March 18 and a deal can be expected later in March or in April.
A second source familiar with the matter, however, said OTE may also decide to cancel the sale after it secured 700 million euros through a bond issue on Wednesday.
The issue covered a large part of OTE's debt repayment obligations for this year, easing its liquidity strains to the extent the company may cope with its debt even without having to sell Globul, the second source said.
OTE might want to keep Globul, which is one of its most efficient and profitable units, the second source said, but added it will continue with the procedure and make a final decision based on the bids.
"For the moment, it looks like the things are moving towards a deal rather than not," the first source said.
Globul accounts for about 7 percent of OTE's sales and about 9 percent of earnings before interest, tax, depreciation and amortisation (EBITDA). Globul's EBITDA margin for 2011 was about 38 percent, higher than 34 percent for the entire group.
But OTE's chief executive said late last year Globul required a lot of investments, which OTE might not be able to provide, to remain competitive in a cut-throat Bulgarian market where customers are increasingly switching to cheaper services such as pre-paid offers.
In Bulgaria, Globul competes with Telekom Austria Mobiltel and Vivacom, recently acquired by a Bulgarian banker and Russia's VTB Bank.
OTE might raise up about 200 million euros by selling its satellite venture, analysts say.
($1 = 0.7370 euros) (Additional reporting by Harry Papachristou in Athens; Editing by Sam Cage and Mark Potter)