MAZDA ANNOUNCES JANUARY SALES RESULTS

Fri Feb 1, 2013 2:45pm EST

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IRVINE, Calif.,  Feb. 1, 2013  /PRNewswire/ -- Mazda North American Operations
(MNAO) today reported January U.S. sales of 21,319 vehicles, representing a
decrease of 11.2 percent versus last year.  

Key January sales notes:

* Mazda  CX-5  achieved second-best month ever with 5,244 vehicles sold.  
* Mazda3  hits second best January sales since its launch in 2003 with 8,074
vehicles.  SKYACTIV1  TECHNOLOGY  accounted for 74.0 percent of Mazda3 sales in
January.  
* Mazda5  records best January sales ever with an increase of 61.4 percent
year-over-year totaling 1,880 vehicles sold.  
* In the U.S., Mazda's total SKYACTIV TECHNOLOGY vehicle sales for January
(comprised of the all-new 2014 Mazda6, CX-5 and certain models of Mazda3)
account for 56.0 percent of the company's total sales for the month.  
* The all-new  2014 Mazda6  began sales in January with 666 vehicles. The second
model to launch with the full suite of SKYACTIV TECHNOLOGY and the new 2.5L
SKYACTIV-G engine, dealers cannot carry enough inventory to satisfy demand at
this point.  
* January 2013  marked the best January month of sales for  CX-9, accounting for
a 1.4 percent increase YOY and a total of 2,116 units sold.

Mazda Motor de  Mexico  (MMdM) reported January sales of 2,023 vehicles, down
22.0 percent versus June of last year.   

Mazda North American Operations is headquartered in  Irvine, Calif., and
oversees the sales, marketing, parts and customer service support of  Mazda
vehicles  in  the United States  and  Mexico  through more than 700 dealers. 
Operations in  Mexico  are managed by Mazda Motor de  Mexico  in Mexico City.

For more information on Mazda vehicles, visit the online Mazda media center at
www.mazdausamedia.com.  Product B-roll may be ordered online by visiting The
News Market at www.thenewsmarket.com/mazda. 

1  SKYACTIV is a registered trademark of Mazda Motor Corporation (MC).

                    Month-To-Date                                         Year-To-Date                                            
                                                                                                                    
                    Jan         Jan         %             % MTD     Jan         Jan         %             % YTD     
                    2013        2012        Change        DSR       2013        2012        Change        DSR         
                                                                                                                      
 Mazda2             1,543       3,030       (49.1)%       (51.1)%   1,543       3,030       (49.1)%       (51.1)%     
 Mazda3             8,074       9,200       (12.2)%       (15.7)%   8,074       9,200       (12.2)%       (15.7)%     
 Mazda5             1,880       1,166       61.2%         54.8%     1,880       1,166       61.2%         54.8%       
 Mazda6             2,147       4,929       (56.4)%       (58.2)%   2,147       4,929       (56.4)%       (58.2)%     
 MX-5 Miata         315         306         2.9%          (1.2)%    315         306         2.9%          (1.2)%      
 RX-8               -           18          (100.0)%      (100.0)%  -           18          (100.0)%      (100.0)%    
 CX-5               5,244       -           N/A           N/A       5,244       -           N/A           N/A         
 CX-7               -           3,125       (100.0)%      (100.0)%  -           3,125       (100.0)%      (100.0)%    
 CX-9               2,116       2,087       1.4%          (2.7)%    2,116       2,087       1.4%          (2.7)%      
 Tribute            -           135         (100.0)%      (100.0)%  -           135         (100.0)%      (100.0)%    
                                                                                                                      
 Total Vehicles                                                                                                       
                                                                                                                      
 CARS               13,959      18,649      (25.1)%       (28.1)%   13,959      18,649      (25.1)%       (28.1)%     
 TRUCKS             7,360       5,347       37.6%         32.1%     7,360       5,347       37.6%         32.1%       
                                                                                                                      
 TOTAL              21,319      23,996      (11.2)%       (14.7)%   21,319      23,996      (11.2)%       (14.7)%     
                                                                                                                      
                                                                                                                      
 MEMO:                                                                                                                
                                                                                                                      
 IMPORT CAR         12,478      13,720      (9.1)%                  12,478      13,720      (9.1)%                    
 IMPORT TRUCK       7,360       5,212       41.2%                   7,360       5,212       41.2%                     
 IMPORT TOTAL       19,838      18,932      4.8%                    19,838      18,932      4.8%                      
                                                                                                                      
 DOMESTIC CAR       1,481       4,929       (70.0)%                 1,481       4,929       (70.0)%                   
 DOMESTIC TRUCK     -           135         (100.0)%                -           135         (100.0)%                  
 DOMESTIC TOTALS    1,481       5,064       (70.8)%                 1,481       5,064       (70.8)%                   
 Selling Days       25          24                                  25          24                                    
                                                                                                                      


SOURCE  Mazda North American Operations


Nick Beard, Mazda North American Operations, +1-949-727-6567, or Eric Booth,
Mazda North American Operations, +1-949-727-6144

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