Super Bowl Ad Expert Available for Weekend Commentary

Sun Feb 3, 2013 12:15pm EST

* Reuters is not responsible for the content in this press release.

http://pdf.reuters.com/htmlnews/8knews.asp?i=43059c3bf0e37541&u=urn:newsml:reuters.com:20130203:nBw035038a

GGU Marketing Professor and 49ers fan Michal Strahilevitz is standing by
SAN FRANCISCO--(Business Wire)--
Professor of Marketing, Michal Ann Strahilevitz of Golden Gate University in San
Francisco has been teaching Advertising Strategy to MBA students for more than a
decade. She has also been commenting on the Super Bowl ad phenomenon for years -
especially how in recent years, social media has changed the game. 

If you`d like her 2013 insights (as well as this year`s ad winners and losers),
feel free to call her this weekend at (510) 463-1510 or email her at
marketingprofessor@gmail.com. Strahilevitz can comment on:

* The millions spent and chances of "going viral" 
* How 2013 is the year of crowdsourcing 
* How social media has made Super Bowl advertising more cost-effective 
* What Doritos taught the rest of the advertisers about social 
* The longer versions we`ve all been watching since January

Golden Gate University
Michal Ann Strahilevitz, 510-463-1510
marketingprofessor@gmail.com
or
Mortar Agency
Daniel Ray, 415-772-9907 ext. 134
daniel@mortaragency.com



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