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Super Bowl Ad Expert Available for Weekend Commentary
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http://pdf.reuters.com/htmlnews/8knews.asp?i=43059c3bf0e37541&u=urn:newsml:reuters.com:20130203:nBw035038a GGU Marketing Professor and 49ers fan Michal Strahilevitz is standing by SAN FRANCISCO--(Business Wire)-- Professor of Marketing, Michal Ann Strahilevitz of Golden Gate University in San Francisco has been teaching Advertising Strategy to MBA students for more than a decade. She has also been commenting on the Super Bowl ad phenomenon for years - especially how in recent years, social media has changed the game. If you`d like her 2013 insights (as well as this year`s ad winners and losers), feel free to call her this weekend at (510) 463-1510 or email her at marketingprofessor@gmail.com. Strahilevitz can comment on: * The millions spent and chances of "going viral" * How 2013 is the year of crowdsourcing * How social media has made Super Bowl advertising more cost-effective * What Doritos taught the rest of the advertisers about social * The longer versions we`ve all been watching since January Golden Gate University Michal Ann Strahilevitz, 510-463-1510 marketingprofessor@gmail.com or Mortar Agency Daniel Ray, 415-772-9907 ext. 134 daniel@mortaragency.com Copyright Business Wire 2013
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