Skava Launches UK Office to Meet Growing European Demand for Omni-Channel Platform to Develop Mobile and Tablet Websites and Applications

Thu Feb 7, 2013 2:59am EST

* Reuters is not responsible for the content in this press release.

  LONDON and SAN FRANCISCO, CA, Feb 07 (Marketwire) -- 
Skava, the leading provider of mobile commerce and tablet commerce retail
technology with 20% of top 30 Internet Retailers in the US as clients,
today announced the opening of a new corporate office in London, UK. The
new office has been opened to cater to the growing demand from European
retailers for a state of the art, flexible and long-term multi-touch
point platform that enables them to provide an optimised experience for
their customers, regardless of what device they are accessing from. 

    Mobile traffic in Europe is growing exponentially. In a recent report,
Martin Gill, Forrester analyst, commented, "Some eBusiness executives are
already reporting that up to 20% of their site traffic is coming from
mobile browsers. eBusiness executives must act now ... [mCommerce
optimization] can't wait any longer." (Forrester Research, Inc., EU
Mobile Commerce Forecast, 2012 To 2017, July 2012)

    That same Forrester report revealed that mobile eCommerce revenues across
Europe will rise from EUR 1.7 billion in 2011 to EUR 19.2 billion in
2017, with the lion's share of more than EUR 11.1 billion in retail. This
figure will represent 6.8% of online retail and travel revenues, compared
to just over 1% in 2011. 

    Skava, a US Company headquartered in San Francisco with over 220
employees, partners with leading retailers to create an optimised
experience on mobile and tablet devices that are unique to their brand
which are designed to boost conversion rates and revenue. Skava has
already developed the European versions of mobile websites, apps and
tablet experiences for Gap, Banana Republic and Toys"R"Us. In 2012, the
SkavaONE(TM) platform received over 6 billion mobile page views alone. 

    "The influx of new mobile devices creates a multiple channels which
consumers now try and connect and buy from their favorite retailers.
Retailers need to build their mobile solutions on a platform which can
adjust quickly to new demands, as re-platforming is time consuming and
expensive," said Arish Ali Co-Founder and CEO, Skava. "At Skava, we are a
long-term partner for leading retailers and we are excited to bring our
services to Europe to offer the same solutions the top tier retailers in
the US are using." 

    To learn more about the Skava, please email: sales-uk@skava.com or go to
www.skava.com. 

    Skava Europe is located at:
 Unit 2 Ancells Court, 
 Rye Close, Ancells
Business Park, 
 Fleet, Hampshire, 
 GU51 2UY U.K.

    About Skava:
 Skava is a leading provider of next-generation
multi-channel e-Commerce solutions to retailers. The SkavaONE(TM)
"Omni-Commerce" platform allows retailers to create mobile websites and
apps, tablet websites and apps, interactive digital catalogs, in-store
kiosk applications, and social commerce offerings from one integrated
platform. The SkavaONE(TM) platform works along with the retailer's
existing e-Commerce platform and helps the retailer extend the online
shopping experience to all these other customer "touchpoints" through
customized and unique user experiences. Skava is recognized in the
industry for providing a flexible and advanced platform which is able to
adapt to the most complex e-commerce requirements. Skava's customers
include 20% of the Top 20 online retailers. 

    

For further Press and customer Information, contact: 

Aurelien Mottier
VP of Skava Europe
Aurelien.mottier@skava.com 
+44 7988771875 

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