Nickelodeon And Activision Sign Global, Multi-Year Deal To Produce Teenage Mutant Ninja Turtles-Themed Video Games

Thu Feb 7, 2013 9:38am EST

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First of Three Game Titles Set to be Released This Summer
NEW YORK,  Feb. 7, 2013  /PRNewswire/ -- Nickelodeon and Activision Publishing,
Inc., a wholly owned subsidiary of Activision Blizzard, Inc. (NASDAQ:  ATVI) 
today announced a worldwide, multi-year deal to develop and publish video games
inspired by the new CG-animated series  Teenage Mutant Ninja Turtles. Under the
new agreement, Activision has the global rights to produce interactive games
based on the  Teenage Mutant Ninja Turtles  property.  

"Activision is a leader in the gaming industry and we are honored to have them
as the global video game partner for our new hit series  Teenage Mutant Ninja
Turtles," said  Sherice Torres, Senior Vice President of Entertainment Products,
Nickelodeon Consumer Products.  "We are confident that these upcoming games will
take gamers through interactive environments and action-packed adventures that
truly capture the essence, tone and exciting elements of the Turtles.

"The fans of  Teenage Mutant Ninja Turtles  are unique in that they span
generations and are  very  passionate," said  Kurt Niederloh, Vice President,
Activision Publishing Minneapolis, Inc. "We respect this passion and look
forward to working with Nickelodeon to create games that embody the spirit of
the property."  

Nickelodeon's  Teenage Mutant Ninja Turtles  premiered  Sept. 29, 2012  and was
an instant hit, drawing almost 12 million viewers during its premiere weekend. 
Funnier and with more ninjutsu than ever before  Teenage Mutant Ninja Turtles 
explores the companionship of four teenage brothers learning to rely on
themselves and one another as they unravel the mystery of their existence and
grow to become the heroes in a half-shell that they are destined to be. The
premiere episode was executive produced by  Ciro Nieli,  Joshua Sternin  &  J.R.
Ventimilia  and  Peter Hastings. The series airs regularly on Nickelodeon,
Saturday mornings at  11a.m. ET/PT.

About Nickelodeon
Nickelodeon, now in its 33rd year, is the number-one entertainment brand for
kids. It has built a diverse, global business by putting kids first in
everything it does. The company includes television programming and production
in  the United States  and around the world, plus consumer products, online,
recreation, books, and feature films. Nickelodeon's U.S. television network is
seen in almost 100 million households and has been the number-one-rated basic
cable network for 18 consecutive years. For more information or artwork, visit 
www.nickpress.com. Nickelodeon and all related titles, characters and logos are
trademarks of Viacom Inc. (NASDAQ: VIA, VIAB).

About Activision Publishing, Inc.
Headquartered in  Santa Monica, California, Activision Publishing, Inc. is a
leading worldwide developer, publisher and distributor of interactive
entertainment and leisure products.

Activision maintains operations in the U.S.,  Canada, the  United Kingdom, 
France,  Germany,  Ireland,  Italy,  Sweden,  Spain,  Norway,  Denmark,  the
Netherlands,  Australia,  South Korea,  China  and the region of Taiwan.  More
information about Activision and its products can be found on the company's
website,  www.activision.com.   

Cautionary Note Regarding Forward-looking Statements: Information in this press
release that involves Activision Publishing's expectations, plans, intentions or
strategies regarding the future, including statements about the expected release
date are forward-looking statements that are not facts and involve a number of
risks and uncertainties. Factors that could cause Activision Publishing's actual
future results to differ materially from those expressed in the forward-looking
statements set forth in this release include unanticipated product delays and
other factors identified in the risk factors sections of Activision Blizzard's
most recent annual report on Form 10-K and any subsequent quarterly reports on
Form 10-Q. The forward-looking statements in this release are based upon
information available to Activision Publishing and Activision Blizzard as of the
date of this release, and neither Activision Publishing nor Activision Blizzard
assumes any obligation to update any such forward-looking statements.
Forward-looking statements believed to be true when made may ultimately prove to
be incorrect. These statements are not guarantees of the future performance of
Activision Publishing or Activision Blizzard and are subject to risks,
uncertainties and other factors, some of which are beyond its control and may
cause actual results to differ materially from current expectations.

SOURCE  Nickelodeon


Tori Fernandes, Tori.Fernandes@nick.com, +1-212-846-4942

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