Hertz Survey Reveals That 1 in 3 Men Rent Items To Fool Their Dates

Wed Feb 13, 2013 2:45am EST

* Reuters is not responsible for the content in this press release.

-- Fast cars and fancy clothes top the list of hired or borrowed items to impress
prospective partners

LONDON, Feb. 13, 2013 /PRNewswire/ -- The Hertz Corporation [http://www.hertz.com/]
(NYSE : HTZ), the world's largest general car use brand, has revealed that British men
are feeling the pressure after almost one third (31%) admitted to trying to pass off
hired or borrowed items as their own just to impress a date.

(Logo:  http://photos.prnewswire.com/prnh/20110810/NY50373LOGO
[http://photos.prnewswire.com/prnh/20110810/NY50373LOGO])

The new findings, released today, have found that cars and then clothing topped the list
of the most frequently hired or borrowed objects, with one in six men admitting to
temporarily obtaining these to entice potential partners. Their efforts might be worth
it however, as more than 40% of women agree that the car a person drives can make them
more attractive, while nearly 60% agreed that a man's outfit would impress them.

Other lengths that guys would go to included renting a house or apartment and even
taking on a temporary pet to play up their emotional side.

It's not just the men who are playing the game though as 1 in 5 women (19%) also admit
to renting or borrowing items to look the part. The study also reveals that the trend is
more common among younger respondents, with 40% of those between 18 and 25 confessing
that they had invested to impress.

Respondents from Swansea were found to be the most likely to rent to woo their dates,
with 43% admitting to the practice, followed closely by Aberystwyth and Leeds.
Conversely, Gloucester, Cambridge and Wolverhampton ranked as the least likely to invest
to impress.

The survey also found that Lamborghinis topped the list of cars that people would most
love to be driven in this Valentine's Day. The Hertz Supercar Collection
(www.hertzsupercars.com [http://www.hertzsupercars.com/]) comes to the rescue for
Valentine sweethearts everywhere with the Lamborghini LP570-4 Performante Edizione
Tecnica for hire by the day. Other desired supercars on offer include the Jaguar XKR-S,
Range Rover Vogue Autobiography and Mercedes SLS AMG Roadster.

Notes: 

Most commonly rented or borrowed items used to impress a date:


    1. Clothing/accessories
    2. Cars
    3. A house or apartment
    4. A cat, dog or other pet
    5. Expensive technology
Towns most likely to hire or borrow items to impress


    1. Swansea
    2. Aberystwyth
    3. Leeds
    4. Liverpool
    5. Birmingham
Towns least likely to hire or borrow items to impress:


    1. Gloucester
    2. Cambridge
    3. Wolverhampton
    4. Chelmsford
    5. Plymouth
Most desired cars to be driven in on Valentine's Day:


    1. Lamborghini
    2. Jaguar
    3. Bentley
    4. Rolls Royce
    5. Ferrari
*1,000 respondents from the UK were polled by OnePoll.com on behalf of Hertz, January
2013.

About Hertz       

The Hertz Corporation (www.hertz.com [http://www.hertz.com/]) operates its car rental
business through the Hertz, Dollar and Thrifty brands from approximately 10,400
corporate, licensee and franchisee locations in North America, Europe, Latin America,
Asia, Australia, Africa, the Middle East and New Zealand. Hertz is the largest worldwide
airport general use car rental brand, operating from approximately 8,800 corporate and
licensee locations in 150 countries. Hertz is the number one airport car rental brand in
the U.S. and at 111 major airports in Europe. Dollar and Thrifty have approximately
1,580 corporate and franchisee locations in 80 countries.

Hertz is in its 94th year of delivering quality car rental solutions to leisure and
corporate customers. Product and service innovations such as Hertz #1 Club Gold,
Worldwide Online Check-in, specially designed NeverLostĀ® satellite navigation systems,
and unique cars offered through the company's Prestige, Family, Fun/Adrenaline and Green
Collections, set Hertz apart from the competition.

CONTACT: Luke Campbell, Ketchum, +44(0)207-611-3735, luke.campbell@ketchum.com; or
Nicola Hanley, Ketchum, +44(0)207-611-3597,
nicola.hanley@ketchum.com,[mailto:nicola.hanley@ketchum.com]

Photo:  http://photos.prnewswire.com/prnh/20110810/NY50373LOGOPRN Photo Desk,
photodesk@prnewswire.comThe Hertz Corporation

Web site:  http://www.hertz.com/
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