Amazon Cloud Player - Now in Your Car

Wed Feb 13, 2013 9:00am EST

* Reuters is not responsible for the content in this press release.

Enjoy your entire music library on the go - no CDs, no wires, no local storage

Access to Amazon Cloud Player in Ford SYNC AppLink-equipped vehicles is the
latest in a series of customer benefits exclusive to the Amazon ecosystem of
digital content and is available on the 2013 Ford Fiesta, Mustang, Focus,
E-Series, C-MAX Hybrid, Expedition, Fusion, F-150 and Super Duty models
SEATTLE--(Business Wire)--
(NASDAQ: AMZN)-Now it`s getting even easier to enjoy music in your car-starting
today, Amazon Cloud Player is available in Ford SYNC Applink-equipped vehicles.
Ford owners can now wirelessly connect the Amazon MP3 app on their Android
smartphone to the SYNC connectivity system to access and enjoy their entire
Cloud Player music library in their car using simple voice commands or the audio
controls. Ford Applink-equipped vehicles include the 2013 Ford Fiesta, Mustang,
Focus, E-Series, C-MAX Hybrid, Expedition, Fusion, F-150 and Super Duty models.
For more information, customers can visit 

Customers will love the integration of Amazon Cloud Player and SYNC Applink
because they will be able to:

* Access their music playlists with the convenience of using voice recognition
or dashboard controls 
* Play music stored in Cloud Player or play back music stored on their mobile
* Enjoy eligible music in high-quality 256kbps audio 
* Get rid of CDs, wires, and other ways they used to connect and listen to their
music in the car 
* Free up local storage space on their phones by storing and accessing music in
the cloud

"We want customers to be able enjoy their entire music library wherever they
want, from whatever device they choose. And we know that cars and music go
hand-in-hand. That`s why we`re excited to bring Cloud Player to the car," said
Steve Boom, Vice President of Digital Music for Amazon. 

There are already millions of customers using Amazon Cloud Player to download,
manage and stream their music in the cloud and on Kindle Fire, Android devices,
iPhone, iPod Touch, Mac, PC, Sonos, Roku and Samsung TVs. Now with the
availability in Ford SYNC Applink-equipped cars, Amazon Cloud Player continues
to offer the broadest selection of playback solutions of any major cloud music

The integration of Amazon Cloud Player and Ford vehicles is the latest in a
series of new digital music features that Amazon has launched in recent months.
Earlier this year, Amazon announced AutoRip, giving customers free MP3 versions
of eligible CDs they purchase from Amazon, including past purchases dating back
to 1998 - automatically added to their Cloud Player libraries. In December of
last year, Amazon launched Cloud Player for Roku and Samsung, following the
August launch of Cloud Player on Sonos home entertainment systems, and June
launches of Cloud Player for iPhone and iPod touch. In July of last year, Amazon
added new scan and match technology that enables customers to import music into
Amazon Cloud Player by scanning their iTunes and Windows Media Player libraries
and matching eligible songs on their computers to Amazon`s music catalog. The
Amazon MP3 Store also recently expanded its catalog to offer more than 22
million songs and everyday low prices on best-selling albums, many starting at

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