Elemental Software Release 2.0 Advances Unified Platform for Multiscreen Video

Thu Feb 14, 2013 12:11pm EST

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In conjunction with powerful new platforms, patented video processing software
satisfies the needs of multiple market segments, applications and monetization
methods
PORTLAND, Ore.--(Business Wire)--
Elemental Technologies, the leading supplier of video solutions for multiscreen
content delivery, today announced version 2.0 of its video processing software
with unified support for multiple codecs, delivery standards and content
protection technologies. The comprehensive functionality available with the
latest Elemental software lets customers across market segments more widely
deploy and monetize multiscreen video services. 

"With our most recent release, Elemental offers a flexible software architecture
appropriate for pay TV operators, content programmers, studio and
post-production houses, sports rights-holders and more," said Keith Wymbs, VP
marketing at Elemental. "Paired with the performance and throughput capabilities
of our live and file-based video processing solutions, customers reap the
rewards of our software-based approach to large-scale video deployments." 

Designed to support next-generation GPU and CPU architectures, release 2.0 is
now available for Elemental`s suite of products for video processing, packaging
and streaming live and on-demand video. The release brings together a host of
features for multiscreen video delivery to create a unified platform providing
substantial benefit to Elemental customers:

* Increased performance - With next-generation processor architectures and an
optimized video pipeline, Elemental systems offer double the performance and
density of previous generation solutions in a single RU footprint. Increased
throughput allows customers to bring multiscreen assets to market more quickly
and in a smaller footprint than ever before. 
* Comprehensive codec support - Support for multiple codecs running
simultaneously on a single platform provides customers with a seamless migration
path from existing video delivery standards to future compression technologies.
Elemental solutions offer MPEG-2, H.264, VC-1 and HEVC / H.265 encoding with
patented compression technology as well as support for JPEG 2000 and ProRes
mezzanine assets. 
* Current and future standards - In addition to support for common video
streaming protocols such as Adobe RTMP and HTTP Dynamic Streaming (HDS),
Microsoft Smooth Streaming and Apple HTTP Live Streaming (HLS), Elemental
software supports newly emerging technologies including MPEG-DASH, Ultraviolet
and 4K Ultra HD. 
* Advanced encryption and protection - Secure content with a variety of
integrated technologies including Civolution forensic watermarking for both live
and VOD content, Adobe Flash Access, Apple Sample-AES and Microsoft PlayReady as
well as DRM solutions from NDS, Verimatrix and Widevine. 
* Increased monetization - Support for ESAM dynamic ad insertion and Nielsen ID3
tagging give pay TV operators a path to multiscreen video delivery and a way to
deepen audience engagement and interaction. Media companies can also take
advantage of the Adobe Primetime ecosystem for ad insertion as well as ad
integration solutions from BlackArrow and mDialog. 
* Augmented audio options - With release 2.0, robust support for audio encoding
is available across the Elemental product line, including support for DTS
Express, Dolby Digital, Dolby E and Dolby Digital Plus. In addition, release 2.0
features support for Dolby Digital Plus in Apple HLS and Microsoft Smooth
Streaming, raising the bar for audio fidelity in the streaming market. 
* Accessibility features - Audio loudness management lets broadcasters adhere to
the CALM Act and new captioning features, including caption burn-in, SMPTE-TT
and SCC file creation let content creators adhere to captioning requirements
coming into effect later this year. Elemental makes it easy to caption content
originally aired on television and destined for delivery over the Internet.

Elemental software release 2.0 is currently deployed with more than one hundred
customers. 

Elemental will exhibit its unified video solutions at several upcoming industry
events: OTTCON March 19-20 in Santa Clara, California, TV Connect March 19-21 in
London, England and NAB April 8-11 in Las Vegas, Nevada. To schedule a meeting
with an Elemental representative at these events, please visit
http://www.elementaltechnologies.com/lp/schedule-meeting. 

About Elemental

Elemental Technologies is the leading supplier of video solutions for
multiscreen content delivery. Founded in 2006 and headquartered in Portland,
Oregon, the company pioneered the use of graphics processors to power adaptive
video streaming over IP networks. Providing unmatched solutions for hundreds of
customers around the world, including nine of the top ten media and
entertainment companies in the United States, Elemental helps content
programmers and pay TV operators bring video to any screen, anytime - all at
once. The company has offices in the United States, the United Kingdom, Hong
Kong, Singapore and Brazil. To learn more, please visit
http://www.elementaltechnologies.com/ and follow @elementaltech on Twitter.

Elemental Technologies
Lisa Epstein, 503-953-4743
lisae@elementaltechnologies.com



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