Univision Delivers Emotionally Charged 25th Anniversary "Premio Lo Nuestro" Latin Music Awards with Explosive Musical Performances, Moving Tributes, and Worldwide Premieres

Thu Feb 21, 2013 11:43pm EST

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Prince Royce and the late Jenni Rivera Top Two Award Winners;
A-list Artists Pitbull, Thalía, Prince Royce, Alejandro Sanz, Draco, Ricky
Martin and Juan Luis Guerra Ignite Fan Frenzy with High-octane Performances;

The late "La Diva de la Banda," Jenni Rivera, Honored with All-star Tribute;
Mexican Music Legend Pedro Fernández Awarded "Premio Lo Nuestro a la Trayectoria
Artística" (Lifetime Achievement Award) and International Megastar Alejandro
Sanz honored as "Premio a la Excelencia" (Excellence Award) Recipient


MIAMI--(Business Wire)--
Univision pulled out all the stops to celebrate the network`s historic 25th
anniversary edition of its "Premio Lo Nuestro a la Música Latina" (Lo Nuestro
Latin Music Awards), hosted by renowned singer/actress Ninel Conde and Mexican
icon Pedro Fernández. The longest running Latin music awards show in the U.S.
was broadcast LIVE from the AmericanAirlines Arena featuring 18 star-studded
production numbers, and recognizing musical excellence across various categories
including tropical, pop, regional Mexican, rock alternative and urban. 

The night`s biggest winners included Prince Royce, who walked away with six
awards, and the late regional Mexican music megastar Jenni Rivera, who garnered
five awards. In one of the most emotion-filled moments in the history of the
show, Rivera`s children accepted the awards on behalf of the late superstar. 

Opening the broadcast with a crowd-pleasing performance, Dominican
singer/songwriter Juan Luis Guerra paid homage to the show`s 25-year history by
singing a medley of songs he has performed on previous "Premio Lo Nuestro" award
shows. The arena then glowed in florescent lights as celebrated pop duo Jesse &
Joy sang their hit track "Llorar." Making her highly anticipated return to the
Latin music scene, international pop-phenomenon Thalía graced the stage
alongside bachata royalty Prince Royce with a performance of her latest single
"Te Perdiste Mi Amor." 

The musical momentum continued as Colombian singer/songwriter Carlos Vives
returned to the "Premio Lo Nuestro" stage after a 10-year hiatus to debut the
first single from his long awaited studio album "Volví a Nacer." Additional
highlights included Spanish singing sensation David Bisbal`s performance of "Y
si fuera ella," and regional Mexican music singer/songwriter América Sierra who
teamed up with tribal-guarachero Latin house group 3BallMTY on an urban-graffiti
inspired set to perform their hit single "Porque el Amor Manda." 

In an unprecedented larger-than-life production, the night hit another high note
when Pitbull, aka "Mr. Worldwide," sent shock waves through the audience with an
energetic gym-inspired performance of his chart-topping single "Echa Pa`lla." 

For his musical legacy and exemplary 35-year career, Mexican icon Pedro
Fernández was honored with the Premio Lo Nuestro a la Trayectoria Artística, and
entertained the crowd with a mega Mariachi-folkloric inspired medley of his most
popular hit songs. 

In one of the most talked about moments of the evening, long-time friends and
former Menudo band mates Ricky Martin and Draco reunited for the first time on
LIVE television to perform their lyrical ballad "Más y Más," the new advance
single from Draco`s forthcoming album, "Vida" (Life). Also, La Arrolladora Banda
El Limón performed their popular single "Llamada de mi Ex," while "Bachata King"
Romeo captivated the audience performing his hit track, "Llevame Contigo," and
regional Mexican music star Gerardo Ortiz performed his hit song, "Damaso." 

In addition, Olga Tañón performed her energetic single "Todo lo que sube, baja,"
while tropical-fusion dynamic duo Chino y Nacho transformed the "Premio Lo
Nuestro" stage into a hotel lobby, checking in with a stellar performance that
got the crowd moving. 

Then, Spanish-singer, and the night`s "Premio a la Excelencia" award recipient,
Alejandro Sanz premiered his latest single, "Mi Marciana," and delighted the
crowd with a bonus performance of one of his greatest hits, "Corazón Partío."
Later, a Miami-beach inspired theme came to life as Elvis Crespo partnered with
Fito Blanko to perform their sultry hit, "Pegaito, Suavecito." 

In one of the most anticipated moments of the night, some of the Latin music
industry`s most renowned artists, including Olga Tañón, Shaila Durcal, María
José, and Diana Reyes, joined Lupillo Rivera to honor his sister, the late Jenni
Rivera, in an awe-inspiring tribute performance of La Diva De La Banda`s
greatest hits. Hundreds of fans were able to be a part of this dedication
through social media via Thunderclap. They were able to participate in a
one-of-a-kind tribute for Rivera via a virtual applause that spanned on Twitter
and Facebook occurring in conjunction with the LIVE tribute on the telecast. 

Finally, Carlos Vives returned to the stage to close the show with a spectacular
performance of his hits "Carito," "Fruta fresca," and his newest single "Como le
gusta a tu cuerpo." 

The 25th Annual "Premio Lo Nestro" Awards were preceded with a red-carpet
special hosted by "Nuestra Belleza Latina" host Giselle Blondet and "Despierta
América," (Wake Up America) co-host Alan Tacher. Raúl de Molina, co-host of
Univision`s popular show "El Gordo y la Flaca" (The Scoop and the Skinny), and
Rodner Figueroa, co-host of "Sal y Pimienta" (Salt and Pepper), were also
present providing commentary on the night`s gala fashions. Fans received an
all-access pass to all the red carpet action with LIVE streams courtesy of
PremioLoNuestro.com while Dominican beauty Amelia Vega, Miss Universe 2003, kept
tabs on all the social buzz surrounding "Premio Lo Nuestro" through its official
social media platforms. 

The 2013 "Premio Lo Nuestro" winners were selected from a total of 130
nominations in 33 categories, and were determined by fan votes cast on
www.PremioLoNuestro.com. Since the award show`s debut in 1988, "Premio Lo
Nuestro" has served as a launch pad, catapulting the careers of many Latin music
megastars including Selena, Enrique Iglesias, Shakira and Ricky Martin, among
others. 

Fans can continue celebrating the 25th annual "Premio Lo Nuestro" Latin Music
Awards by receiving exclusive content online or by using their mobile device to
visit PremioLoNuestro.com. Users can find award nominee profiles, the show`s
most popular moments from the last 25 years, and never-before-seen videos.
Rehearsal footage is available via the Premio Lo Nuestro FanCam, and from
artists answering fan questions submitted online. Offering fans unprecedented
access, the Univision Radio app featured a dedicated channel celebrating 25
years of Premio Lo Nuestro music. 

Amelia Vega served as the "Premio Lo Nuestro" Social Media Host connecting fans
with their favorite celebrities and highlighting their Tweets from the T-Mobile
Social Media Lounge. Fans made "Premio Lo Nuestro" history by hashtag voting,
using #Moda25, for the Top 25th "Premio Lo Nuestro" Fashion Moment in real time
during the awards show. 

In addition to being able to receive unique stickers on GetGlue, fans were also
able to connect on Twitter via @premiolonuestro using the hashtag #PLN25 and on
Facebook via fb.com/premiolonuestro having the opportunity to see their Tweets
and comments broadcasted on air as well as their questions asked to their
favorite celebrities. 

To download photographs of the event, please visit ftp://ftpmia.univision.net

Username: press
Password: univision 

A complete list of the award winners follows:
General Category

Premio Lo Nuestro artist of the year - Jenni Rivera
Collaboration of the year - "El Verdadero Amor Perdona,"Maná and Prince Royce
New artist of the year - 3Ball MTY
Video of the year - "Corre", Jesse & Joy

Pop Category

Pop album of the year - "Joyas Prestadas", Jenni Rivera
Pop song of the year - "A Cambio de Que", Jenni Rivera
Pop male artist of year - Alejandro Sanz
Pop female artist of year - Jenni Rivera
Pop group/duo of the year - Jesse & Joy

Rock/Alternative Category

Rock/alternative album of the year - "Exiliados en la Bahía: Lo Mejor de Maná",
Maná
Rock/alternative artist of the year - Maná
Rock/alternative song of the year - "El Verdadero Amor Perdona", Maná and Prince
Royce

Tropical Category

Tropical album of the year - "Phase II", Prince Royce
Tropical song of the year - "Incondicional", Prince Royce
Tropical male artist of the year - Prince Royce
Tropical female artist of the year - Olga Tañón
Tropical group/duo of the year - Chino y Nacho
Tropical merengue artist of the year - Juan Luis Guerra
Tropical Salsa artist of the year - Víctor Manuelle
Tropical contemporary artist of the year - Prince Royce

Regional Mexican Category

Regional Mexican album of the year - "Inténtalo", 3Ball MTY
Regional Mexican male artist of the year - Espinoza Paz
Regional Mexican female artist of the year - Jenni Rivera
Regional Mexican song of the year - "Amor Confuso", Gerardo Ortiz
Regional Mexcian group/duo group of the year - La Arolladora Banda el Limón de
René Camacho
Banda artist of the year - Banda el Recodo
Duranguense artist of the year - Grupo Montéz de Durango
Grupero artist of the year - Grupo Bryndis
Norteño artist of the year - Gerardo Ortiz
Ranchero artist of the year - Vicente Fernández

Urban Category

Urban album of the year - "Líderes", Wisin y Yandel
Urban song of the year - "Lovumba", Daddy Yankee
Urban artist of the year - Wisin y Yandel

About Univision Communications Inc.

Univision Communications Inc. (UCI) is the leading media company serving
Hispanic America. Its assets include Univision Network, one of the top five
networks in the U.S. regardless of language and the most-watched
Spanish-language broadcast television network in the country reaching 96% of
U.S. Hispanic households; UniMás, a leading Spanish-language broadcast
television network reaching 89% of U.S. Hispanic households; Univision Cable
Networks, including Galavisión, the country`s leading Spanish-language cable
network, as well as Univision tlnovelas, a 24-hour cable network dedicated to
novelas, Univision Deportes Network, a 24-hour cable network dedicated to
sports, ForoTV, a 24-hour Spanish-language cable network dedicated to news, and
an additionalsuite of six cable offerings - De Película, De Película Clásico,
Bandamax, Ritmoson, Telehit andDistrito Comedia; UVideos, the first bilingual
digital network serving Hispanic America; Univision Studios, which produces and
co-produces reality shows, dramatic series and other programming formats for the
Company`s platforms; Univision Television Group, which owns and/or operates 62
television stations in major U.S. Hispanic markets and Puerto Rico; Univision
Radio, the leading Hispanic radio group which owns and/or operates 69 radio
stations in 16 of the top 25 U.S. Hispanic markets and Puerto Rico; Univision
Interactive, a network of products and offerings including Univision.com, which
continues to be the No. 1 most-visited Spanish-language website among U.S.
online Hispanics, Univision Móvil, a longstanding industry-leader with unique,
relevant mobile products and services, and Univision Partner Group, a
specialized advertising and publisher network. Headquartered in New York City,
UCI has television network operations in Miami and television and radio stations
and sales offices in major cities throughout the United States. For more
information, please visit Univision.net

Univision Communications Inc.
Priscilla Senior, 305-640-3592
psenior@univision.net

Copyright Business Wire 2013

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