Ang Lee on TAIPEI 101 Tower

Tue Feb 26, 2013 11:09am EST

* Reuters is not responsible for the content in this press release.

  TAIPEI, TAIWAN, Feb 26 (Marketwire) -- 
TAIPEI 101 joined the celebration for filmmaker Ang Lee's taking home the
best director of the academy award with his "Life of Pi" with its
renowned LED messages and graphic designs at 8:30pm, Monday night (Feb.
25), Taiwan time.

    The skyscraper's LED screen began to solute to the Taiwanese-born
filmmaker by showing "bravo Ang Lee" and "bravo Taiwan" (two thumbs up
after the Chinese characters 'Ang Lee' and 'Taiwan'). 

    While Lee showed his gratitude toward Taichung City and Taiwanese people
for their help for the movie when he received the award, thousands and
thousands of Taiwanese Internet surfers also began to share the moment of
Lee's being highlighted, affirmed and recognized again by posting all
kinds of graphic designs or messages of congratulations. The tower
decided to complete the process, which usually takes a week, of the LED
messages and graphic designs as soon as possible and make it happen at
8:30pm, to celebrate the moment when Lee made the nation highlighted.

    Official photos of the LED messages when they were launched were uploaded
and posted on TAIPEI 101's website shortly, while official statistics
showed that more than 100 Internet surfers have visited the website
within two hours on Monday night. Meanwhile, similar pictures can be
googled, now that many visitors also shared their pictures of the same
subject theme on the Internet.

    Life of Pi landed a leading four Academy Awards, including Lee's best
direction, best cinematography, best visual effects, and best original
score. It was also Lee's second best director award after Brokeback
Mountain in 2005.

    About TAIPEI 101
 TAIPEI 101 is a landmark located in Xing-Yi District
which held the record of world's tallest building between 2004 and 2010.
The skyscraper is composed of two parts: a 6-storey shopping mall and a
101-storey main building. It's definitely the best way for tourists to
experience Taipei city in different aspects by taking the world fastest
elevators to the Observatory at 89th floor, or reserve a table in an
observatory restaurant, enjoy your dinner with cloud outside. After the
wonderful meal, you may walk down to TAIPEI 101 Mall, the first
international top brand shopping mall in Taiwan, enjoy shopping at
designer flagship stores. Are you ready to meet TAIPEI 101? Plan your
journey right now!

    
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Media Contact:
Sidney Cheng
sidney.cheng@tfc101.com.tw 

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