Seagate Celebrates Milestone: First to Reach Two Billion Hard Disk Drives Shipped

Tue Mar 12, 2013 8:00am EDT

* Reuters is not responsible for the content in this press release.

29 Years to Reach First Billionth Shipped- Just Four Years to Reach Second
CUPERTINO, Calif.--(Business Wire)--
Seagate Technology plc (NASDAQ: STX), a worldwide leader in storage solutions,
today announced it is the first hard disk drive manufacturer to ship two billion
hard disk drives (HDD)-a staggering number fueled by the explosive demand for
storage from mobile applications, cloud infrastructures, social media, business
applications and a wide variety of consumer markets. A testament to the pivotal
role played by storage in today`s digital world, it took Seagate 29 years to
reach one billion units shipped and just four years to reach the second billion

"This is truly an impressive accomplishment and I am proud to lead this company
as we celebrate this success," said Steve Luczo, president, CEO and chairman of
Seagate. This achievement is a testament to the commitment of our employees
whose relentless dedication and personal pride continue to be the fabric of this

Digital content demand continues to stem from a wide range of sources, including
social media and mobile devices, fueling the need for storage. Analysts estimate
that over 4 billion hours of user-generated content is watched each month on
YouTube alone. While user generated high-definition camcorder video, still
pictures, and smartphone clip sharing storage needs are expected to quadruple
from 2013 to 2015. 

"The ever-growing number of mobile and content capture devices using cloud
services is fueling the growth of digital content," according to John Rydning,
IDC`s research vice president, for hard drives and semiconductors. "Mobile
devices and the cloud are coming together to drive ongoing demand for hard disk
drives, with shipments reaching more than 585 million units in 2013, and hard
disk drive Terabyte shipments worldwide growing at a 30 percent 2012-2016
compound annual growth rateĀ¹." 

"By 2015 households which today routinely consume 1TB of data a month are
expected to generate 20 times the amount of data than they currently save," said
Richard Doherty, research director of the Envisioneering Group, a technology
research and consulting company. "Consumer`s continued appetites for securely
saving and organizing high-definition multimedia requires higher performance and
the most trusted and dependable drives. Seagate`s drives and technology roadmap
provide the ideal solution for consumer's soaring need for storage in the home -
and away; now, and in the future." 

For more information on Seagate`s two billion HDD shipped celebration please

About Seagate

Seagate is a world leader in hard disk drives and storage solutions. Learn more

Copyright 2013 Seagate Technology LLC. All rights reserved. Printed in the
United States of America. Seagate, Seagate Technology and the Wave logo, are
trademarks or registered trademarks of Seagate Technology LLC in the United
States and/or other countries. 

1. Source: IDC Worldwide Hard Disk Drive 2012-2016 Forecast Update, (IDC
#237304, October 2012)

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Seagate Technology plc
Jon Piazza, 408-658-1715

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