Dell Delights Customers with One-of-a-Kind Dell Tech Concierge Service for the Home

Tue Apr 2, 2013 9:00am EDT

* Reuters is not responsible for the content in this press release.

* Dell Tech Concierge offers continuous care for any Windows PC and connected
devices in the home
* Dell Advantage rewards loyal customers with 5-percent back with a Dell Promo
eGift Card, other special offersi
* Every day, Dell provides standard free shipping and 30-day returnsii

Tweet This: Dell Tech Concierge provides personalized ongoing preventative care
for any Windows PC, care for connected devices.
ROUND ROCK, Texas--(Business Wire)--
With the announcement today of Dell Tech Concierge, Dell becomes the only PC
company to provide personalized, ongoing preventative care for any Windows PC
and connected device in the home. Starting at just $0.66 a dayiii, this service
is part of Dell`s enhanced home services and solutions portfolio to help people
do more with their technology. 

Buying a laptop, desktop or tablet is the easy part. Ensuring they work with
other devices and electronics, keeping the technology running at peak
performance and making sure data is backed up and safe can be another story.
That`s why PC users are turning to Dell Tech Concierge, giving the service high
ratings during its pilot phase and praise from current customers.

* "The tech was great - very helpful and exceeded my expectations. Dell
Concierge is a bargain and money well spent. I plan to keep it active going
forward." - Thomas Wood
* "It`s a great tool from this side … one click of the mouse to see what`s going
on or fix automatically and presto … great system!" - Barbara Oliver
* "Not only did the tech fix my problem, the tech offered me ways to help make
my computer experience better and more efficient. The tech fixed my problem in a
quick and professional manner. I would recommend Dell Concierge services to all
of my friends" - Daniel Tighe

Dell Tech Conciergeis an annual subscription-based phone and chat service that
offers a premium level of continuous and personalized technology care for any
Windows PC and connected devices such as routers, printers, music players, smart
phones and tablets - essentially anything in the home with an IP address that
"talks" to a PC. The service provides 24x7 access to PC and consumer electronics
experts, who can help customize a customer`s digital life, set up proactive PC
maintenance, active PC monitoring and protect data, helping to ensure that their
PC runs at peak performance. In addition to assisting with customized setup,
Dell`s concierge agents can also help answer any technology question as well as
provide tips and tricks. The service includes automated, regular online backups
and support for virus or malware removal, wireless connectivity and printers. 

"So many of us can`t live without the devices and PCs we count on for work,
school, family planning and play, and this service is just one way Dell is
helping customers get more out of their technology experience and stay connected
without missing a beat," said Bobbi Dangerfield, vice president of sales
operations and customer service at Dell. 

New and enhanced services, financing that help you do more:

Dell Advantage Customer Rewards Program - Benefits of the Dell Advantage
Customer Rewards Program include earning a 5-percent reward with a Dell Promo
eGift card (excludes taxes and shipping) when customers make a purchase with
their Advantage Membership. Members also receive free second business day
shipping on all purchases vs. standard five- to seven-day free shipping; access
to exclusive monthly offers on PCs, electronics and accessories; and exclusive
offers from Dell partners. Dell Advantage is free to join. 

Dell Preferred Account - With a Dell Preferred Account, qualified Dell customers
acquire the technology they need by financing their purchase using a personal
revolving line of credit. Benefits include affordable monthly payments, access
to special promotional financing and Dell product discounts for qualified
purchases. There is no annual fee and customers can feel secure that they have
zero-percent liability on unauthorized charges. In addition to new computer
purchases, Dell Preferred Account can also be used to purchase anything Dell
sells including software, Smart TVs, cameras and tablets. 

Dell is committed to providing the best experience on all Dell PCs, electronics
and accessories, including free five- to seven-day ground shipping, and 30-day
returnii for a full refund, including return shipping - no questions asked. All
Inspiron consumer systems include one year of In-Home Service after Remote
Diagnosisiv and 90 days of Premium Phone Support. All XPS consumer systems
include standard one year of In-Home Service after Remote Diagnosisiv and one
year of our Premium Phone Support. In addition Dell offers a free PC Health
Check to help customers identify how to optimize their PC. 

Social Media Support - For customers looking to get more social with their
support, Dell`s Social Outreach Services provide centralized support through
Twitter (@DellCares), Facebook and via Dell`s Social Outreach
Services division addresses 3,000 customer posts a week in 11 languages with a
98 percent resolution rate. 

Pricing and Availability

Dell Tech Concierge is currently available in the US. Subscriptions start at US
$239.00 plus tax for one year. 

About Dell

Dell Inc. (NASDAQ: DELL) listens to customers and delivers innovative technology
and services that give them the power to do more. For more information, visit 

Dell is a trademark of Dell Inc. Dell disclaims any proprietary interest in the
marks and names of others. 

iPromotional Gift Card Offer: Promo card expires in 90 days (except where
prohibited by law). Terms and conditions apply. See 

ii30-day Returns: 30 days is calculated from invoice date. Excludes smartphones,
related accessories and other products not eligible for 30-day return. See
Dell`s Return Policy for details. 

iii $0.66 per day with one year Personal Plan ($239.00 per year). 

ivIn-Home Service after Remote Diagnosis: Remote Diagnosis is determination by
online/phone technician of cause of issue; may involve customer access to inside
of system and multiple or extended sessions. If issue is covered by Limited
Hardware Warranty and not resolved remotely, technician and/or part will be
dispatched, usually in 1 or 2 business days following completion of Remote
Diagnosis. Dell sells the following In-Home Service: Dell In-Home Service
provided by Dell Marketing L.P. and, through TWG Innovative Solutions, Inc.
(TWGIS), In-Home Service that is provided by National Product Care Company dba
Texas National Product Care Company, Inc. (in TX), Service Saver, Incorporated
(in AZ, FL, OK, and WI), and National Product Care Company (in remainder of
U.S.). Third parties may be used to deliver the In-Home Service. Availability
varies. Other conditions apply. For complete details about In-Home Service,

Media Contacts:
Dell Inc.
Christina Furtado, 512-723-7523
WPP Team Dell
Leslie Johnson, 415-882-0600
Analyst Contact:
Dell Inc.
Matt Parretta, 512-723-3919

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