Adobe Anywhere Launches at NAB 2013

Thu Apr 4, 2013 12:02am EDT

* Reuters is not responsible for the content in this press release.

Global Collaborative Workflow Platform Revolutionizes Broadcast Industry
SAN JOSE, Calif.--(Business Wire)--
Adobe Systems Incorporated (Nasdaq:ADBE) today announced Adobe®Anywhere for
video, a modern, collaborative workflow platform that empowers teams using Adobe
professional video tools to work together, enabling the access and management of
centralized media and assets across virtually any network. Revealed as a
technology preview in 2012, Adobe Anywhere supports tools such as Adobe Premiere
Pro, Adobe After Effects*, and Adobe Prelude, and will be showcased at this
year`s National Association of Broadcasters (NAB) show, with final availability
expected in May 2013. Adobe Anywhere will be on display during the NAB show
taking place April 8-11, 2013 at Adobe`s booth # SL3910, South Hall in the Las
Vegas Convention Center. 

"The video industry is going through dramatic changes, and broadcasters and
other large-scale content production organizations are seeking simpler ways to
increase production and collaboration across distributed teams, and they can`t
afford to learn new tools," said Jim Guerard, vice president of Enterprise
Solutions, Adobe. "Adobe Anywhere allows these companies to build teams based on
talent, not location, meet the high demands of a rapidly evolving industry, and
reduce overall costs." 

Integrate Easily with Standard Hardware and Industry-Leading Tools

Adobe Anywhere is unique with its open platform architecture that includes use
of existing infrastructure and integration with standard IT hardware, software,
and network processes, thus reducing the need for additional capital expenditure
and resources. Adobe Anywhere does not require heavy file transfers and does not
rely on proxy files, enabling video professional to work directly with
high-quality media. For complete control and security, Adobe Anywhere is hosted
on-premise with other enterprise media storage and asset management

"The collaboration required within virtual teams for a global news organization
such as CNN is enormous," said Michael Koetter, senior vice president of
Technology Architecture & Development, Turner Broadcasting Systems. "Adobe
Anywhere will provide our talent the power to edit and share their video
productions - no matter where in the world they are. Achieving truly location
independent production represents a huge milestone for our global business." 

Adobe Anywhere complements Adobe Creative Cloud and enables deep collaboration
features for enterprise-ready production workflows. Adobe Anywhere requires
customers to use the latest version of Adobe video software, such as Adobe
Premiere Pro. These video applications, along with other leading Adobe creative
tools, are available through Adobe Creative Cloud. 

Collaborate with a Modern, Scalable Platform

Adobe Anywhere is a collaboration platform that brings together virtual teams of
video professionals, enabling them to log, edit, share and finish media
simultaneously, from virtually any location where there is standard network
connectivity. With Adobe Anywhere, editors and other video professionals can use
local or remote networks to simultaneously access, stream, and work with
remotely stored media. 

Two key components of Adobe Anywhere include the Adobe Mercury Streaming Engine
and the Adobe Anywhere Collaboration Hub. With the powerful Adobe Mercury
Streaming Engine, video professionals can eliminate hours of time spent
transferring or duplicating large files and give team members instant access to
files from anywhere. The Adobe Anywhere Collaboration Hub removes the boundaries
between project files and allows multiple people to use different applications
to access work on the same project files at the same time. And, to support the
Adobe Anywhere open platform, Adobe is collaborating with industry-leading
companies including Dell, EMC Isilon, Harmonic, HP, NVIDIA, Quantum StorNext,
and Supermicro. 

Pricing and Availability

Adobe Anywhere will be launched at NAB 2013 and is expected to be available in
the Spring. For pricing, please contact an Adobe account representative at For further details on Adobe Anywhere, please visit For more information on Adobe
Broadcast solutions, please visit 

Forward-Looking Statements Disclosure

This press release contains forward-looking statements, including those related
to Adobe`s future product plans, which involve risks and uncertainties
individuals should refer to Adobe`s SEC filings. Adobe does not undertake an
obligation to update forward-looking statements. 

About Adobe Systems Incorporated

Adobe is changing the world through digital experiences. For more information,

© 2013 Adobe Systems Incorporated. All rights reserved. Adobe, the Adobe logo,
Premiere, After Effects, Prelude and Creative Cloud are either registered
trademarks or trademarks of Adobe Systems Incorporated in the United States
and/or other countries. All other trademarks are the property of their
respective owners. 

* Adobe After Effects with collaboration with Adobe Anywhere is expected to be
available later in 2013.

Adobe Systems Incorporated
Sandra Nakama, 415-832-4053
Frank Bauch, 650-762-2818

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